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de Bernardi, CeciliaORCID iD iconorcid.org/0000-0002-1400-0357
Publications (10 of 11) Show all publications
de Bernardi, C. (2019). Authenticity as a compromise: a critical discourse analysis of Sámi tourism websites. Journal of Heritage Tourism, 14(3), 249-262
Open this publication in new window or tab >>Authenticity as a compromise: a critical discourse analysis of Sámi tourism websites
2019 (English)In: Journal of Heritage Tourism, ISSN 1743-873X, E-ISSN 1747-6631, Vol. 14, no 3, p. 249-262Article in journal (Refereed) Published
Abstract [en]

Authenticity is considered a very important means to attract tourists. Different enterprises and destinations compete for visitors and authenticity is an important factor for visitors’ travel decisions. Within the context of indigenous and cultural tourism, several studies have criticized the way in which indigenous and local populations are portrayed in order to attract tourists, since they often involve colonial images and descriptions that are no longer corresponding to the contemporary situation. This study presents an alternative perspective on the discussion on tourism marketing in relation to authenticity. Through critical discourse analysis and retroduction, this study has analysed the websites of Sámi tourism companies from Sweden. The discussion put forward in this study is not a generalizing picture of how the Sámi peoples choose to market themselves, but it problematizes how these particular enterprises relate to issues of authenticity in the representation of cultural heritage. This paper also presents a new approach to authenticity seen as a compromise. The results of this study present one side of a multifaceted discussion on the struggle between different discourses on representations and authenticity that are often the main channel to reach and attract potential visitors.

Place, publisher, year, edition, pages
Taylor & Francis, 2019
Keywords
Indigenous tourism, Sami, authenticity, retroduction, critical discourse analysis
National Category
Social and Economic Geography Cultural Studies
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-29540 (URN)10.1080/1743873X.2018.1527844 (DOI)000462523700006 ()2-s2.0-85063563584 (Scopus ID)
Available from: 2019-02-20 Created: 2019-02-20 Last updated: 2019-06-27Bibliographically approved
de Bernardi, C. (2019). New approaches to heritage tourism research: a review of two recent volumes [Review]. Journal of Tourism and Cultural Change, 17(2), 239-245
Open this publication in new window or tab >>New approaches to heritage tourism research: a review of two recent volumes
2019 (English)In: Journal of Tourism and Cultural Change, ISSN 1476-6825, E-ISSN 1747-7654, Vol. 17, no 2, p. 239-245Article, book review (Other academic) Published
National Category
Other Social Sciences not elsewhere specified Social and Economic Geography
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-29334 (URN)10.1080/14766825.2019.1544731 (DOI)000465172000008 ()
Available from: 2019-01-29 Created: 2019-01-29 Last updated: 2019-05-09Bibliographically approved
de Bernardi, C. (2019). "The question of authenticity in Sámi tourism: the role(s) of labels". In: : . Paper presented at 6th Unesco UNITWIN conference 2019 - Value of heritage for tourism, 8-12 April 2019, Leuven, Belgium.
Open this publication in new window or tab >>"The question of authenticity in Sámi tourism: the role(s) of labels"
2019 (English)Conference paper, Oral presentation with published abstract (Other academic)
Abstract [en]

Authenticity is discussed and considered relevant in a number of different tourism enterprises. Authenticity has had a strong, but debated conceptual role in tourism, while from a heritage management perspective it has been conceptualised according to more practical implications. In this paper, authenticity is mainly related to the information advertised in marketing and to the potential role of a new authenticity conceptualisation based on compromise. The discussion also considers the possible effects on Sámi tourism and Sámi heritage. Sámi tourism companies are involved in issues concerning authenticity, but from a slightly different perspective than the ones usually advanced in research. Sámi cultural heritage has been a relevant attraction for several decades and many issues have been identified with the use of Sámi culture in Nordic tourism. One of the biggest problems is the fact that the Sámi are an indigenous population composed of different groups with different languages and cultural aspects. The Sámi have to balance their culture’s connection to the past and the lively contemporary cultural manifestations in a way that is attractive to the tourists. In this regard, it is relevant to discuss the role of labels and certification in Sámi tourism enterprises and the potential upsides and downsides of adopting labelling schemes to different aspects of Sámi cultural heritage.  

 

This paper is concerned with one aspect of a doctoral project and it focuses on the potential role of authenticity and labels. This study will present some of the labels that are in use in the context of Sámi tourism. Furthermore, the paper focuses on a cultural label created by Sámi entrepreneurs in Sweden, which will now be taken into consideration in a newly financed European NPA (Northern Periphery and Arctic programme) called ARCTISEN. Cultural labels are conceptualised as a potential way to sustain, promote and protect cultures such as Sámi culture, which have been subjected to the negative sides of tourism promotion and visitation. The paper will also outline current movements from Sámi institutions to promote the growth of different kinds of labels. The main goal is to present how authenticity and labels have a strong potential for different aspects of Sámi heritage involved in the tourism industry.

National Category
Other Social Sciences
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-30252 (URN)
Conference
6th Unesco UNITWIN conference 2019 - Value of heritage for tourism, 8-12 April 2019, Leuven, Belgium
Available from: 2019-06-17 Created: 2019-06-17 Last updated: 2019-06-18Bibliographically approved
de Bernardi, C. (2018). Collaboration and social capital in rural areas: Tourism as driving force for resilience. In: : . Paper presented at 27th Nordic Symposium on Tourism and Hospitality Research, Tourism Implications and Dilemmas, 24-26 September 2018, Alta, Norway.
Open this publication in new window or tab >>Collaboration and social capital in rural areas: Tourism as driving force for resilience
2018 (English)Conference paper, Oral presentation only (Other academic)
National Category
Other Social Sciences not elsewhere specified
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-28818 (URN)
Conference
27th Nordic Symposium on Tourism and Hospitality Research, Tourism Implications and Dilemmas, 24-26 September 2018, Alta, Norway
Available from: 2018-10-23 Created: 2018-10-23 Last updated: 2018-10-23Bibliographically approved
de Bernardi, C. (2018). Reflections on the hegemonic exclusion of critical realism from academic settings: alone in a room full of people. Journal of Critical Realism, 17(4), 374-389
Open this publication in new window or tab >>Reflections on the hegemonic exclusion of critical realism from academic settings: alone in a room full of people
2018 (English)In: Journal of Critical Realism, ISSN 1476-7430, E-ISSN 1572-5138, Vol. 17, no 4, p. 374-389Article in journal (Refereed) Published
Abstract [en]

In this paper, I discuss my personal experience of the issues that can arise when adopting critical realism in academic contexts dominated by irrealist (positivist, phenomenological and post-structuralist) methodological approaches. I draw inspiration for my analysis from the concept of Gramscian hegemony and the concept of ‘authenticity’. These concepts are related because hegemonic processes prevent individuals from freely expressing themselves. In my case, academic hegemony has resulted in social pressure to sacrifice my authentic critical realist self in order to achieve academic success. I also discuss groupthink dynamics, suggesting that they are a mechanism by which hegemony–and denial of individual authenticity–can be achieved. This paper is meant to be a theoretical and reflexive discussion, which could be the starting point for empirical studies investigating the situation of a critical realist in a hegemonic academic context. 

Keywords
academia, authenticity, critical realism, Gramsci, Hegemony
National Category
Other Social Sciences
Research subject
Complex Systems – Microdata Analysis; Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-28354 (URN)10.1080/14767430.2018.1497316 (DOI)2-s2.0-85050945176 (Scopus ID)
Available from: 2018-08-20 Created: 2018-08-20 Last updated: 2018-11-13Bibliographically approved
Bohn, D. & de Bernardi, C. (2018). The role of workforce and labour in Nordic tourism strategies. In: : . Paper presented at 27th Nordic Symposium on Tourism and Hospitality Research, Tourism Implications and Dilemmas, 24-26 September 2018, Alta, Norway.
Open this publication in new window or tab >>The role of workforce and labour in Nordic tourism strategies
2018 (English)Conference paper, Oral presentation only (Other academic)
National Category
Other Social Sciences not elsewhere specified
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-28819 (URN)
Conference
27th Nordic Symposium on Tourism and Hospitality Research, Tourism Implications and Dilemmas, 24-26 September 2018, Alta, Norway
Available from: 2018-10-23 Created: 2018-10-23 Last updated: 2018-11-29Bibliographically approved
de Bernardi, C. (2018). Tourism, Public Transport and Sustainable Mobility [Review]. Journal of Hospitality and Tourism Management, 36, 119-120
Open this publication in new window or tab >>Tourism, Public Transport and Sustainable Mobility
2018 (English)In: Journal of Hospitality and Tourism Management, ISSN 1447-6770, Vol. 36, p. 119-120Article, book review (Other academic) Published
National Category
Human Geography
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-26513 (URN)10.1016/j.jhtm.2017.10.006 (DOI)000443322300019 ()
Available from: 2017-11-08 Created: 2017-11-08 Last updated: 2018-09-13Bibliographically approved
de Bernardi, C. (2017). Destination competitiveness, the environment and sustainability challenges and cases [Review]. Anatolia: An International Journal of Tourism and Hospitality Research, 28(2), 296-298
Open this publication in new window or tab >>Destination competitiveness, the environment and sustainability challenges and cases
2017 (English)In: Anatolia: An International Journal of Tourism and Hospitality Research, ISSN 1303-2917, E-ISSN 2156-6909, Vol. 28, no 2, p. 296-298Article, book review (Other academic) Published
Place, publisher, year, edition, pages
Routledge, 2017
National Category
Human Geography
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-26514 (URN)10.1080/13032917.2017.1293400 (DOI)
Available from: 2017-11-08 Created: 2017-11-08 Last updated: 2019-01-25Bibliographically approved
de Bernardi, C. & Pashkevich, A. (2017). Representations and National Marketing: the Case of Indigenous Peoples in Nordic and Russian DMOs’ webpages. In: : . Paper presented at 26th Nordic Symposium of Tourism and Hospitality Research, Tourism in a Hyper-Connected World: Challenges of Interactivity and Connectedness. October 4-6, 2017 in Falun, Sweden.
Open this publication in new window or tab >>Representations and National Marketing: the Case of Indigenous Peoples in Nordic and Russian DMOs’ webpages
2017 (English)Conference paper, Oral presentation only (Other academic)
National Category
Other Social Sciences not elsewhere specified
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-28813 (URN)
Conference
26th Nordic Symposium of Tourism and Hospitality Research, Tourism in a Hyper-Connected World: Challenges of Interactivity and Connectedness. October 4-6, 2017 in Falun, Sweden
Available from: 2018-10-23 Created: 2018-10-23 Last updated: 2018-10-23Bibliographically approved
de Bernardi, C. (2017). Sámi Indigenous Tourism Empowerment in the Nordic Countries through Labelling Systems: Strengthening Ethnic Enterprises and Activities. In: Ismar Borges de Lima, Victor T. King (Ed.), Tourism and Ethnodevelopment: Inclusion, Empowerment and Self-determination (pp. 200-212). Routledge
Open this publication in new window or tab >>Sámi Indigenous Tourism Empowerment in the Nordic Countries through Labelling Systems: Strengthening Ethnic Enterprises and Activities
2017 (English)In: Tourism and Ethnodevelopment: Inclusion, Empowerment and Self-determination / [ed] Ismar Borges de Lima, Victor T. King, Routledge, 2017, p. 200-212Chapter in book (Refereed)
Place, publisher, year, edition, pages
Routledge, 2017
Series
Routledge advances in tourism and anthropology
National Category
Human Geography
Research subject
Complex Systems – Microdata Analysis
Identifiers
urn:nbn:se:du-26527 (URN)978-0-415-78844-1 (ISBN)
Available from: 2017-11-08 Created: 2017-11-08 Last updated: 2017-11-09Bibliographically approved
Organisations
Identifiers
ORCID iD: ORCID iD iconorcid.org/0000-0002-1400-0357

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