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Finding the right Volunteer for Event organisers: A comparison between Volunteering to a music event and a ski event in Dalarna, Sweden
Högskolan Dalarna, Akademin Industri och samhälle, Turismvetenskap.
2015 (engelsk)Independent thesis Basic level (degree of Bachelor), 10 poäng / 15 hpOppgave
Abstract [en]

When organising events volunteer participation is very important. The volunteers make the

machinery of the events go around and without them the experiences of the visitors might suffer.

When volunteering a person gives up their spare time in order to work for free. It takes a special

kind of commitment to make such a sacrifice. Therefore it is very important to get the right

people engaged as volunteers and this is a challenge for every event manager.

The aim of this thesis is to describe and compare the socio-demographic profiles of

people volunteering as well as their motives for volunteering at the Peace & Love music event

and Falun2015, the Ski World Championship. During the International World Ski

Championship, Falun2015 and the music festival Peace and Love there were many volunteers

active. These events are very different but they still have a lot of similarities; they are time

restricted, local to the area of Dalarna in central Sweden and they cater to people with special

interests.

The data has been collected through questionnaires handed out at the events. The data

from the Peace & Love festival is secondary and the data from Falun2015 has been collected and

analysed for this thesis specifically. It was found that in general the volunteers at Peace & Love

are younger whilst the age distribution amongst the Falun2015 volunteers is quite equally

distributed. This can later be reflected in the income level and the educational level, arguing that

younger people might increase these levels later in life. The top three motivations for

volunteering are very similar, this indicates that it is the personal interest that dictates which

event a volunteer engages in.

This thesis will help event managers reach out to the right population segment that fits the event

at hand. Further research should be done on weather the adaptation of focusing volunteer

recruitment to specific socio- and/or economic demographics has any influence on the number of

volunteers signing up.

sted, utgiver, år, opplag, sider
2015.
Emneord [en]
Volunteers motivations, Falun2015, World Ski Championship, Peace and Love, Music Festival, Comparative study, Socio-demographics
HSV kategori
Identifikatorer
URN: urn:nbn:se:du-19291OAI: oai:DiVA.org:du-19291DiVA, id: diva2:853069
Tilgjengelig fra: 2015-09-11 Laget: 2015-09-11

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