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Smart online grocery delivery and peri-urbanconsumers’ attitudes
Dalarna University, School of Technology and Business Studies, Business Administration and Management.
Dalarna University, School of Technology and Business Studies, Microdata Analysis.ORCID iD: 0000-0003-2317-9157
Dalarna University, School of Technology and Business Studies, Industrial Engineering and Management.ORCID iD: 0000-0002-1087-9886
2018 (English)Report (Other academic)
Abstract [en]

Purpose: To explore consumers’ attitudes towards e-commerce, in particular online grocery shopping, and its delivery in non-dense areas for the purpose of designing smart last-mile solutions.

Approach: The state-of-the-art of smart e-commerce delivery in dense areas was identified by a review of the literature. It was expected that this knowledge could be transferred to non-dense areas. This prediction was examined and explored further by making use of four focus groups recruited in a Swedish mid-sized town.

Findings: Respondents were generally positive towards e-commerce, although mixed attitudes were found with regard to online grocery shopping. Further, the willingness to pay for flexible, smart and sustainable delivery was low, with a notable exception for local produce.

Originality: The knowledge acquired and solution developed in dense areas is not readily transferred to non-dense areas. There is scope for developing new Business Models for the supply chain of local produce. For the prototype testing and roll-out of smart e-commerce delivery platforms, the online local produce market is recommended.

Place, publisher, year, edition, pages
2018. , p. 30
Series
Working papers in transport, tourism, information technology and microdata analysis, ISSN 1650-5581 ; 03
Keywords [en]
Consumer’ attitudes, Local produce, Online shopping, Parcel handover, Route optimization, Willingness-to-pay
National Category
Transport Systems and Logistics
Research subject
Complex Systems – Microdata Analysis, General Microdata Analysis - transports
Identifiers
URN: urn:nbn:se:du-28254OAI: oai:DiVA.org:du-28254DiVA, id: diva2:1234260
Projects
SAILORAvailable from: 2018-07-23 Created: 2018-07-23 Last updated: 2018-08-06Bibliographically approved

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Espegren, YaninaCarling, KennethOlsmats, Carl

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • chicago-author-date
  • chicago-note-bibliography
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf