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Visual intention in moving image editing and eye-tracking methodology: an exploratory study
Dalarna University, School of Humanities and Media Studies, Moving Image Production. (Kultur Identitet Gestaltning)ORCID iD: 0000-0003-2006-4522
2010 (English)In: Proceedings, Information Visualisation (IV), 2010 14th International Conference, London, 2010, 381-387 p.Conference paper, Published paper (Refereed)
Abstract [en]

Moving images production teams’ skills in directing the visual perception of viewers have been confirmed lately through eye-tracking methodology. One interest lies in explaining the use of different techniques by the production team for its realization of visual intentions. These intentions are however many in most moving images. This paper undertakes the development of a method for grasping the film or video editors’ intentions with the editing of moving images, and has been carried out as an exploratory study. The method suggested considers conventions of the trade, observational study with running screen-dump and proximate interviews with editors on specific edits, as well as the testing of moving image sequences where the intention of each edit point is known. The test is conducted on viewers, with the use of eye-tracking techniques. The findings are that the method should be useful in distinguishing between when the editors’ grip on the audience is firm, and when it is rather vague. But the method also suggests new aspects of understanding the viewers’ gazes when watching moving images.

Place, publisher, year, edition, pages
London, 2010. 381-387 p.
Series
IEEE Proceedings, ISSN 1550-6037
Keyword [en]
Film and video editing, eye-tracking, intention, perception
Keyword [sv]
filmklippning, filmklippare, videoredigering, videoredigerare
National Category
Design Arts
Research subject
Övrigt, Klippunkter, klippare och visuell perception
Identifiers
URN: urn:nbn:se:du-4733DOI: 10.1109/IV.2010.59ISBN: 978-0-7695-4165-5 (print)OAI: oai:dalea.du.se:4733DiVA: diva2:522135
Conference
14th International Conference Information Visualization, London, 26-29 juli, 2010
Available from: 2010-05-26 Created: 2010-05-26 Last updated: 2016-01-04Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • chicago-author-date
  • chicago-note-bibliography
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf