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Expressing values and attitudes in the advertising jingle through the interplay of music, voice and lyrics
Dalarna University, School of Humanities and Media Studies, Sound and Music Production.ORCID iD: 0000-0002-7097-3380
2015 (English)Conference paper, (Refereed)
Place, publisher, year, edition, pages
2015.
Keyword [en]
multimodal discourse analysis, jingle, commercial, advertising
National Category
Other Humanities not elsewhere specified
Research subject
Kultur, identitet och gestaltning
Identifiers
URN: urn:nbn:se:du-19163OAI: oai:DiVA.org:du-19163DiVA: diva2:849595
Conference
Multimodality and Cultural Change. Universitetet i Agder, Kristiansand, 10-12 June, 2015
Available from: 2015-08-28 Created: 2015-08-28 Last updated: 2015-08-31Bibliographically approved

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Wingstedt, Johnny
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Sound and Music Production
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Total: 427 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf