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  • 101.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    A model for analysing the development of public events2008In: International perspectives of festivals and events / [ed] Ali-Knight, Jane; Robertson, Martin; Fyall, Alan; Ladkin, Adele, London: Elsevier, 2008, p. 227-239Chapter in book (Refereed)
  • 102.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Att organisera orientering: en studie i den successiva utvecklingen av ett stort evenemang1999In: 8:e Nordiska forskarsymposiet i turism, Alta, Norge, 1999Conference paper (Other academic)
  • 103.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Att sälja Småland: Destinationsmarknadsföring i nätverksperspektiv2003In: Svensk turismforskning - en tvärvetenskaplig antologi om turister, turistdestinationer och turismorgansationer, Östersund: ETOUR , 2003Chapter in book (Other academic)
  • 104.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Destination och identitet: om problemet att skapa en enhetlig destinationsmarknadsföring2000In: 9:e Nordiska forskarsymposiet i turism, Bornholm, Danmark, 2000Conference paper (Other academic)
  • 105.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Distribution av destinationernas utbud2007In: Utveckla turistdestinationer: Ett svenskt perspektiv, Uppsala: Uppsala Publishing House , 2007, 1, p. 291-308Chapter in book (Other academic)
  • 106.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Evenemang och nätverksfunktion: En studie av produktionen av ett evenemang1998In: 7:e Nordiska forskarsymposiet i turism, Åre, 1998Conference paper (Other academic)
  • 107.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Nya horisonter - turismutbildning i ett internationellt perspektiv1992In: ITR-rapport nr 1/92., Borlänge, 1992, p. 32-39Conference paper (Other academic)
  • 108.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Samhälle och marknad2014Book (Other academic)
    Abstract [sv]

    Vi lever i ett marknadssamhälle. En stor del av våra liv kretsar kring marknadsutbyten. Vi får tillgång till varor och tjänster vi har behov av och eftertraktar på olika marknader. Vi söker och byter jobb på arbetsmarknaden, boende på bostadsmarknaden samt finansierar våra större inköp genom kapital från finansmarknaden. Det system av marknader som möjliggör fördelningen av resurser i samhället utgör en sådan naturlig del av våra liv att vi tar detta system för givet. Men marknadsekonomi har inte alltid varit det dominerande resursfördelningssystemet. Marknadssamhället har vuxit fram som en effekt av händelser och utvecklingslinjer i historien. Det har påverkats av idéer och kunskap som utvecklats om detta system, liksom idéerna har påverkats av dessa historiska händelser och utvecklingslinjer.

    I boken beskrivs och analyseras den historiska utvecklingen av marknadsekonomin från antiken fram till dagens globala marknadssamhälle. Parallellt med den historiska redogörelsen ges introduktioner till hur idéer, kunskap och perspektiv på marknadsekonomi, företag och marknadsföring utvecklats och förändrats under historiens gång. En ambition med boken är att sätta marknadsekonomin och teorierna och modellerna om denna i en samhällsvetenskaplig kontext. Boken är en utmärkt introduktion för studenter som studerar företagsekonomi eller andra ekonomivetenskaper, men den är även intressant för den som är mer allmänt intresserad av att lära mer om ekonomi och samhälle.

  • 109.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Svenska turistprodukter på export: En studie i svenska turistföretags internationaliseringsprocesser2005Report (Other academic)
  • 110.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Turismutveckling i ett nätverksperspektiv1997In: VITS höstkonferens, tema "Affärssamverkan och informationsteknik", Jönköping: Internationella Handelshögskolan , 1997Conference paper (Other academic)
  • 111.
    Elbe, Jörgen
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Axelsson, B.
    Hallén, L.
    Mobilizing marginal resources for public events2007In: Event Management, ISSN 1525-9951, E-ISSN 1943-4308, Vol. 10, no 2-3, p. 175-183Article in journal (Refereed)
    Abstract [en]

    Marginal resources are important for organizers of public events. In the present context, marginal resources are defined as resources that providers can offer to events in periods when these resources cannot be put to productive use in their regular operations. Such marginal resources are often mobilized through networks of social relationships when the resource providers regard a connection to the public event as being valuable. The mobilization of marginal resources is analyzed using a network approach and by analyzing the motives of the participating resource providers. Cases involving two public events are presented in order to illustrate the mobilization and the development of patterns and routines over time. The cases indicate that resources are mainly mobilized through networking. Building and using the legitimacy of the event are important factors in this process. The actors providing resources are motivated by a mix of interests, but most of them have an idealistic interest in the event. The mobilized resources are combined in ways that create economy of scope and scale for the organizer. Over time, a recurring event benefits from experience and learned behavior among the actors involved. It seems to be easier to mobilize resources in a community where the actors, and clusters of actors, are well connected with each other. Copyright © 2007 Cognizant Comm. Corp.

  • 112.
    Elbe, Jörgen
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Axelsson, Björn
    Improved resource utilisation through entrepreneurial activities: The role of the tourist organisation interpreted by using a network perspective2000In: 3rd International Forum on the Sciences, Techniques and Art applied to Marketing, Madrid, 2000Conference paper (Other academic)
  • 113.
    Elbe, Jörgen
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Bohlin, Magnus
    Dalarna University, School of Technology and Business Studies, Human Geography.
    Skid-VM i Falun - en utvärdering av effekter på samhälle och näringsliv1993Report (Other academic)
  • 114.
    Elbe, Jörgen
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Brandt, Daniel
    Dalarna University, School of Technology and Business Studies, Human Geography.
    Kurbits affärsutveckling 10 år: Vad tycker deltagarna?2018Report (Other academic)
  • 115.
    Elbe, Jörgen
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Emmoth, Anna
    Dalarna University, School of Technology and Business Studies, Business Administration and Management. Karlstads universitet.
    The use of rhetoric in legitimation strategies when mobilizing destination stakeholders2014In: Journal of Destination Marketing & Management, ISSN 2212-571X, E-ISSN 2212-5752, Vol. 3, no 4, p. 210-217Article in journal (Refereed)
    Abstract [en]

    Organizations need to gain legitimacy from their stakeholders in order to be able to attract resources. This is of particular importance for organizations that are highly dependent on other actors in their environment. This holds especially true for Destination Management Organizations (DMOs) since DMOs are dependent on a number of different stakeholders in order to be able to carry out their tasks. Legitimacy may therefore be seen as the most critical asset for this kind of organization. It is argued in this paper that gaining legitimacy through the use of rhetoric is a useful strategic approach that a DMO may adopt in order to mobilize support and resources from its stakeholders. To gain legitimacy by using rhetoric - to be able to conform to, adapt to, convince and even manipulate the institutional logic of important stakeholders - becomes an essential strategic approach. An analytical model on legitimation strategies by the use of rhetoric for DMOs has been developed. The model is illustrated by means of a case study of a regional destination development project in central Sweden.

  • 116.
    Elbe, Jörgen
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Hallén, Lars
    Axelsson, Björn
    The destination-management organisation and the integrative destination-marketing process2009In: The international journal of tourism research, ISSN 1099-2340, E-ISSN 1522-1970, Vol. 11, no 3, p. 283-296Article in journal (Refereed)
    Abstract [en]

    A main function of destination-management organisations (DMOs) is that of being responsible for marketing their destinations. Many destinations involve stakeholders of different kinds. DMOs often have modest resources, and this creates a challenge: how should the DMO manage their marketing activities and achieve an outcome that benefits both the individual stakeholder and the destination? This study describes how DMOs can mobilise resources among the stakeholders and identifies the processes leading to integrated destination marketing. Basing our conclusions on a case study, we find that DMOs need to develop both pragmatic and moral legitimacy in order to develop integrated destination marketing.

  • 117.
    Eljans, Lisa
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Schmidt, Malin
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Hållbarhetsredovisning: En studie om hur företag inom modebranschen har utvecklat sinhållbarhetsredovisning2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    ABSTRACT

    Sustainability reporting is an important tool for companies to show the extent of their

    sustainability work. Emissions from clothing production have a negative impact on the

    environment and the consequences of these actions are a contributing factor to the climate

    changes.

    Purpose:

    The purpose of this study is to explain, through the review of sustainability

    reports, how companies in the fashion industry have developed their accounts from an

    environmental perspective.

    Research questions:

    - Have companies' accounts tended to mimic each other?

    - Has the companies’ developed its own industry standard regarding its sustainability

    accounting?

    Method:

    The study consists of a quantitative method in the form of text analysis, where

    six selected fashion companies' sustainability reports have been studied in 2012 and 2015,

    which are published on the respective company's website.

    Conclusion:

    The result of the study shows that, to some extent, there has been a

    development of companies' accounting. The trend shows that companies tend to report

    similar content categories, which may indicate that they have developed their own industry

    standard.

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  • 118.
    Elserth Petersson, Malin
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Sörberg, Caroline
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Pop-up butiker – framtidens butik?: En studie om svenska köpcentrums uppfattning om fenomenet2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 119.
    Emanuelsson, Philip
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Eriksson, Joakim
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Brynäs IF – Mer än en idrottsförening: En fallstudie om Brynäs IF:s arbete med CSR2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background:

    Research shows that Swedish sport organisations possesses socially useful

    values. Swedish sport organisations obtain as well economic support from the government as a

    recognition of their socially beneficial basis. However, Swedish sport organisations have begun

    working with CSR like companies in order to contribute to the society. One of these sport

    organisations is Brynäs IF, who is working with a comprehensive CSR despite their socially

    beneficial basis.

    Purpose:

    The purpose of this study is to increase the knowledge why Brynäs IF working with

    CSR despite their socially beneficial basis and if CSR is essential for the main sponsors.

    Method:

    The research strategy adopted was a case study in order to describe the case of Brynäs

    IF. A qualitative method with interviews was used in order to increase the knowledge.

    Findings:

    The reason why Brynäs IF working with CSR depends on different motives. First

    of all, they meet the requirement from their main sponsors. Secondly, they obtain a higher

    amount of sponsorship revenue. This study also shows that CSR is an essential reason why the

    main sponsors is associated with Brynäs IF.

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  • 120.
    Emmoth, Anna
    Dalarna University, School of Technology and Business Studies, Business Administration and Management. Karlstads universitet, Centrum för tjänsteforskning.
    The Legitimacy Process that Supports the Formation and Development of Cluster Initiatives: The Case of a Tourism Cluster Initiative in Dalarna2016Licentiate thesis, comprehensive summary (Other academic)
    Abstract [en]

    Today, large public investments are being made with the aim of creating and developing cooperation between businesses in inter-organizational networks. Such initiatives are commonly denoted cluster initiatives and their underlying purpose are to spur innovation and regional growth.

    Much research has been conducted in this field, but relatively few studies have examined the process of cluster initiatives. By following the case of a regional cluster project within the tourism industry in the region of Dalarna, Sweden, the objective of this thesis is to deepen the understanding of the formation and development process of cluster initiatives. The investigation has been conducted by examining two main themes; the internal relationships within the cluster initiative and the relationships between the cluster initiative and its external stakeholders, such as funding agencies, regional government and local businesses.

    The analysis is based on a legitimacy perspective and indicates that the coordinating body of the cluster initiative, the hub, principally deals with a legitimation process. What occurs within the cluster initiative, between the members themselves and between the members and the hub, is legitimation. This also applies to external relationships, between the hub and its external stakeholders. A prerequisite for the realization of its mission is that the hub obtain and sustain legitimacy; legitimacy for itself, for the other members, for the idea, for the different activities and for the industry as such.

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  • 121.
    Emmoth, Anna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Gebert Persson, Sabine
    Uppsala University.
    Lundberg, Heléne
    Mid Sweden University.
    Interpartner Legitimacy Effects on Cluster Initiative Formation and Development Processes2014In: European Planning Studies, ISSN 0965-4313, E-ISSN 1469-5944, Vol. 23, no 5, p. 892-908Article in journal (Refereed)
    Abstract [en]

    In spite of the growing interest in cluster initiatives (CIs) as a means of regional development, there are still few studies of CIs that offer an inside perspective. This article takes such an inside perspective, focusing on the internal legitimacy aspects of the formation and evolving processes of CIs. We propose the inclusion of interpartner legitimacy effects in order to better understand the formation and development of CIs. A case study method is applied on a Swedish CI in the tourism industry. Faced with the situation that their region was lagging behind other Swedish regions in the development of tourism, the actors were spurred to promote a CI. Its central purposes were to consolidate the regional tourism industry, strengthen the regional brand and to establish the entire region as a single coherent destination. This paper contributes to the research body of regional development and CIs by showing how different types of interpartner legitimacies hinder and facilitate the CI process.

  • 122.
    Eneqvist, Joel
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Tällberg, Albin
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Sponsring som motivationsfrämjande verktyg: En utvärderande studie om sponsringens potential för att motivera personal imindre organisationer2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Today motivation is a well-considered phenomenon of several organizations that, through various

    tools, seek to make staff motivated at work that which in turn make organizations more effective

    and successful. A relatively unexplained methodology, for organizations promoting a motivated

    staff, is through corporate sponsorship. In general, corporate sponsorship is perceived as a

    legitimate marketing tool, but lately, the corporate sponsorship phenomenon has taken another

    direction where several researchers believe that sponsorship can affect organizational staff and

    motivate them at work. The corporate sponsorship, as a tool for motivating staff at work, can

    therefore be precised as a relatively unexplored area. Based on research and previous publications,

    there seems to be advantages for smaller organizations to promote motivation for staff through

    corporate sponsorship. Based on the problem discussion, the ambition arose where the purpose of

    this study is to evaluate whether corporate sponsorship serves and can be used as a tool to motivate

    staff in smaller organizations.

    To answer the purpose of this paper, a survey was conducted. The survey was sent to the staff in 6

    smaller organizations who are sponsoring professional athletes compounds, where a total of 52

    completed questionnaires were collected. The collected data has been analysed based on the

    theoretical reference framework, where the results show that corporate sponsorship serves and can

    be used as a tool to motivate staff in smaller organizations. However, the results show that these

    organizations fail to satisfy all staff by corporate sponsorship, the problem being that not all staff

    valued or was allowed to engage in the sponsored activities. If the staff get´s a chance to make an

    influence on the decisions that surrounds the corporate sponsorship and is allowed to be involved in

    the sponsored activities the organizations could gain more motivation from the staff. The result also

    indicates that corporate sponsorship, as a motivational tool, serves slightly better in smaller

    organizations compared with larger organizations but finds limitations that future studies can relate.

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  • 123.
    Engholm, Hanna
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Där möjligheterna bor: En kvalitativ studie om organisationsförändring ur ett medarbetarperspektiv2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In implementing an organizational change, the possibilities for improvement are many.

    However, it has been found that, during the change process, consequences may arise that

    cause failure of the change. An experienced problem in implementing organizational changes

    is that the change is planned and designed by the change actor, which does not create scope

    for the employees' perception and interpretation of the change. This can then result in

    employees opposing the change, which in the long run can create problems for the

    organization. Therefore, this study aims at defining a few change factors from a employee

    perspective. To do this, this study has been based on a theoretical reference framework

    underpinning the qualitative study conducted at organization X. Organization X has carried

    out organizational change at the turn of the year 2017-2018 in the form of reorganization of

    the organization. Interviews have been conducted with employees at organization X that were

    affected by organizational change. By analyzing the employees' perception of organizational

    change, along with the theory that gave rise to the study, it can be concluded that there are not

    so big differences between the theory defines from a change actor perspective and how the

    employees experience the organizational change

  • 124.
    Engström, Erika
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Wilén, Tyra
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    De nya EU-direktiven om hållbarhetsrapportering: En fallstudie genomförd på Stora Enso2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background

    This study describes the new requirements from the European Union, which are supposed to come in to effect in the first financial year that ushers after December 31th 2016. We have examined how Stora Enso works with its sustainability reports according to the Global Reporting Inititative's guidelines. Stora Enso was considered a suitable candidate because it was the first publicly listed company in Sweden which had its sustainability report audited by a third party. Furthermore, this study aims to give inspiration and support to companies without previous experience with sustainability reporting.

    Purpose

    The purpose of this case study is to describe how a specific company reported in accordance with the EU-directives regarding sustainability reporting, even before they come in to effect. And also describe how they actively works with their sustainability reporting.

    Methods

    Case study: interviews and public documents.

    Conclusion

    It is important that the company keeps improving their sustainable development and their goals. Stora Ensos sustainability reporting was connected to the sustainable development, without the sustainability reports Stora Enso would have had a harder time developing in a sustainable manner and probably not had such a big positive change. From the interviews that was performed, we concluded that GRI’s guidelines brings both an advantage and a disadvantage: it is comprehensive.

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  • 125.
    Ericsson, Therese
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Forslund, Kristin
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Volontärer, evenemang och motivation: En kvalitativ studie om hur en evenemangsorganisation arbetar medfristående volontärer och föreningsvolontärer.2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The fact that sports has gone from nonprofessional to become more professionalized has

    increased the need for voluntary labor during events. Sport’s development has made

    organizations and events dependent on volunteers. A mixture of professional and non-profit

    labor can lead to disagreements between individuals with salary and those without salaries,

    even though they are there for different purposes and with different motives for work.

    Developing human resources is therefore important in order to get a more motivated staff

    since the staff of an organization is an essential part of the key to success.

    The purpose of the study is to analyze how an event organization works with two volunteer

    types that can be motivated by various factors, in understanding the obstacles that may arise

    in the event organization. To investigate this, a specific event organization is selected that

    uses two volunteer types. Personal interviews were done with respondents from the event

    organization and respondents from the two different volunteer types. The personal interviews

    were made with the aim of getting as much opinions and experiences as possible about the

    subject.

    The survey shows that there are shared perceptions among the two volunteer types, mainly

    concerning communication and treatment. There are differences in how the two volunteer

    types are addressed where the main reason seems to be the different motives for volunteering.

    The result shows that communication is a challenge to the event organization because

    information is not reaching all the parties involved. This leads to the fact that one volunteer

    types has better conditions to be motivated for the event.

  • 126.
    Eriksson, Alexander
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Medén, Daniel
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Pettersson, Tobias
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    "Det är ju ändå min förening": En kvalitativ studie om vad som motiverar styrelsemedlemmar att arbeta ideellt2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Volunteering in sport has, according to studies, become a problem as it becomes harder for sports associations to recruit and maintain their volunteers. Factors such as burdensome tasks and lack of time are some of the reasons that have been raised about the problem of volunteering. The purpose of this study is to investigate what is affecting the motivation of board members to work voluntarily. We have obtained inspiration from grounded theory and conducted eight semistructured interviews with board members in various non-profit organisations to achieve the results of our study. As we only obtained inspiration from grounded theory, the study has been supplemented with a theory section to strengthen the analysis of our empirical data. After these eight interviews we experienced a saturation in our empirical data as the answers did not lead to any new information. With the collected data, we identified five categories that affect the motivation of these board members to work voluntarily. The five categories produced in our study resulted in a core category that we considered to be more prominent than the others, and four subcategories, all of which are related to our core category. The core category is referred to in this study as "connection to the organisation". In this study we have found these categories to be crucial factors for what makes members of the board work voluntarily for non-profit organisations. The subcategories that we have identified are solidarity, children and youth, noticing and the survival of the association. This study is based on Swedish conditions.

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  • 127.
    Eriksson, Clara
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Gunnarsson, Julia
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Utveckling av lojalitetsprogram - individanpassade erbjudanden: Marknadsföring genom CRM-strategier2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The increasing competition between firms is a result of the globalization. Today consumers

    are more aware of what the firm has to offer, and it is easy to choose other firms if a specific

    firm doesn’t live up to the consumers’ expectations. This requires that firms must constantly

    work with and develop their strategies to create competitive advantage. Many firms work

    with loyalty programs as an CRM-Strategy. CRM-strategies and loyalty programs is designed

    to make consumers more loyal and create long-term relationships with the firm. Loyalty

    programs need to be updated and changed to obtain competitive advantage, therefore firms

    work to create added value, one example of this are that they offer a service solution that is

    better than what the consumer expects to get from the firm. Customer loyalty can be

    developed by firms through long-term relationships with consumers. A relationship between

    customers and firms can be developed through that firms listen to the consumers, in order to

    ascertain their needs and desires.

    Research indicates that personalized offers can contribute to loyalty. Personalized offers are

    based on customers unique buying behaviour, which allowing for accuracy and relevance.

    This study intends to measure consumer demand for personalized offers. to investigate

    whether consumers actually want to use these kinds of offers. Along with the aim of this

    study, two side questions arose: on what way can the demand for personalized offers help

    companies to obtain a competitive advantage as well as in which way the demand varies

    between different geographical locations.

    The method used to achieve the purpose of the study was a quantitative survey, with a

    qualitative semi-structured interview in order to obtain some important information for the

    design of the survey. The results of the survey showed that consumers appreciate getting

    unique offerings based on their specific needs, and that it to some degree can lead to

    competitive advantages. Personalized offers can increase service quality and give the

    customer an added value, and will therefore lead to a competitive advantage. In this study the

    results showed no major difference between the demand in personalized offers on the

    geographic locations that was studied.

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  • 128.
    Eriksson, Hanna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Elehorn, Linda
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Butiksarbetet: Arbetets innehåll och potentiella utvecklingar2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Problem:

    The problem presents the structural changes that retailer’s face, which means that stores need to position through service. And that the external conditions affect retail store workers ability to deliver quality of service.

    Purpose:

    The purpose is to evaluate development potential that can utilize the content of the store work to help improve service quality.

    Theoretical framework:

    The theoretical framework contains Store Concept; How a store works for more sales. Organization & Marketing; How stores work with their staff and the brand for all interests. And also, service and customer behaviour within stores.

    Method:

    The data collection was done using focus groups, 3 groups of a total of 10 people. To examine what the student at the Retail Program at Dalarna University considers about the store work and its development potential.

    Empirical framework:

    In this chapter, the results of the focus groups' discussions are shown, such as thoughts, experiences and ideas. Based on three themes: Shop Work, Service and Improvements.

    Analysis:

    In this chapter, the fact is analysed from the results of the focus groups and is opposed to the theoretical framework. The analysis is categorized into three parts: The content of retail store work, Possible improvements and The Management.

    Final discussion:

    The final part of the survey shows and compiles the most important aspects and what stores can use based on this exam.

  • 129.
    Eriksson, Ina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Östh, Linnea
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Reglering av revisorsprofessionens utbildning: En studie som beskriver hur berörda branschaktörer inom revisorsprofessionen tolkar och upplever de förändrade utbildningskraven för att bli auktoriserad revisor2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This study is about theories of regulators. The purpose is to enhance the understanding of the experiences of actors in the audit industry, in terms of Revisorsinspektionens changes in theoretical training requirements to become an authorized auditor, which entered into force on July 1, 2018. This enforcement means that auditing organizations and FAR for example, receives a greater responsibility in the auditing education while it also simplifies the recruitment process, and affects the universities since greater educational responsibility now is shared with these other educators. The changes in theoretical training requirements also affects individuals’ paths of education in becoming an authorized auditor. The study is based on a qualitative approach where the Public Interest Theory is studied, which is about regulators who regulates with the best of interest in regard to the public, and in response to the public’s demand for an inefficient market practice. This is studied by conducting documentary studies of laws, preparatory work, and Revisorsinspektionen’s (2018) referral proposal of the changes in requirements of theoretical education for auditors. In the study some referral responses to Revisorsinspektionen’s proposal of change is also studied, and the responses comes from the auditing organizations KPMG and PwC, the professional organization FAR and from Uppsala university and Gothenburg's University. Furthermore, the study contains six interviews with authorized auditors positioned in Dalarna County in some of Sweden's largest auditing organizations. The conclusion shows that Revisorsinspektionen acts according to the Public Interest Theory in regard to the lack of authorized auditors, since it’s in line with the experiences of the actors in the audit industry. This is also the purpose of the change made by Revisorsinspektionen. When it comes to the general view of the audit industry and the knowledge needed by auditors, these factors have deteriorated according to the actors in the audit industry, which is not to act accordingly to the Public Interest Theory. This since it has a negative impact on the attractiveness of the profession. One of the two factors that is mentioned by the actors of the audit industry that can be affected by Revisorsinspektionen to improve the attractiveness of the profession, is the long period of education time to become an authorized auditor. This factor is not affected in this change, but if it had been taken into account, it would have been in line with the Public Interest Theory. Revisorsinspektionen acts accordingly to Public Interest Theory when it comes to the actors of the audit industry´s experience about the tough educational requirements on auditors, as they reduce the demands of credits.

  • 130.
    Eriksson, Lina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Myrsell, Riina
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Obeskattade reserver: Vilka företagsspecifika variabler påverkar användandet avobeskattade reserver i små företag?2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title of the essay: Untaxed reserves - Which company-specific variables affectthe use of untaxed reserves in small Swedish companies?Presentation date: 2018-05-29Subject, course: FÖ2023, Thesis for Bachelor Degree in Business AdministrationAuthor: Lina Eriksson, Riina MyrsellSupervisor: Åsa GrekExaminer: Christoffer RydlandPurpose: The purpose of this essay is to explain which company-specific variablesthat affect the use of untaxed reserves.Method: The essay is a natural experiment. The purpose of the study is achievedthrough a quantitative analysis of data retrieved from Retriever Business.Result and conclusion: The essay's regression analysis shows that profitability andindustry affiliation affect the small companies' depositions to untaxed reserves.

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  • 131.
    Eriksson, Louise
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Önnerberg, Isabelle
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    E-handel- Konkurrent eller komplement för mikroföretag?: En studie om lokala mikroföretag2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    There has been a relatively recent structural change in the retail sector. This changes has ledto the development of omnichannels and e-commerce, which has changed the business modelto be able to survive in the market. E-commerce has for many years been seen a competitorfor micro-enterprises, but now it has made it possible for micro-enterprises to implement anintegrated system. Companies can choose between three different business options regardingthe marketplace and availability of the company and then select the omnichannel based onhow they want to reach out to customers. Options may be interconnected to facilitate abusiness.In this study we investigate how small local business are working to maintain theirmarketplace in the face of increased competition due to the growth of e-commerce. Toinvestigate this, we used a qualitative approach with in-depth semi-structured interviews. Tofind out how local traders perceive the market, competition and trade developments, fivestragically selected retailers were interviewed.The investigation revealed that a common view about the market exists. In addition, it wasidentified that one of the key success factors was to satisfy the customers with a high level ofservice, thus creating a relationship which contributes to the development of repeat and loyalcustomers and, which in turn contributes to the company's profitability. All the respondentsagreed that relationships are established via physical stores and therefore have chosen to focuson the individual store in the internet's continual development. To attract customers to thestore, they have chosen to provide a range tailored to their customers. In summary, theinternet and the resulting development of trade and online presence means that local businesscan create systems in line with their business.

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  • 132.
    Espegren, Magnus
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Stevenson, Christofer
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Relationsmarknadsföring inom idrottsorganisationer: En studie om ideella svenska idrottsorganisationer2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: The non-profit sector considered to contribute benefit to the society because of that they hold certain support from the civil society. To maintain this support non-profit organizations need to affirm their uniqueness. At the same time there is an on going growing commercialization of non-profit sports organizations, where some of them are comparable to business organizations. Becauce of the way they apply and use concept and strategies, created and developed for profit organizations, one of them is marketing strategies. Marketing strategies can be seen to be universal for organizations, but there is some influencing variables that sport organization need to be awere of. One of them is the distinguishing behaivor and relation a consumer of sports have to a sport organizations compared to a consumer of profit-driven business organizations, which especially influence decisions within the pardigm, Relationship Marketing.

    Purpose: The purpose of this study is to analyze how Relationship Marketing i used in Swedish commercialized sports organizations from the non-profit sector.

    Method: In the study uses a qualitative method, in form of semi-structured telephone interviews. The respondents where persons who had responsible for marketing management in some of Sweden's non-profit sports organizations. They where contacted throug E-mail. The collected data transcribed, discussed and analyzed.

    Conclusion: Swedish non-profit sports organizations use RM in efforts to influence the relationship with the sports consumer. There is a good knowledge of the RM strategy, developed for and in companies. But there is also an awareness that RM has to be adapted, because of the sports organization's stakeholders and especially their awareness of the uniqueness of sport.

  • 133.
    Espegren, Yanina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Panicker, Suresh
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Salesperson’s Personality, Motivation and Selling Performance: The Study of New Product Selling2015Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In the highly competitive environment businesses invest big amounts of money

    into the new product development. New product success potentially depends on different

    factors among which salespeople play an important role. The aim of this paper is to explore

    the potential link between salespeople’s personality, motivation to sell new products and

    performance in selling new products. Based on the theoretical background of the Big Five

    personality dimensions, motivation and selling performance hypotheses were formulated and

    tested using statistical methods of correlation and regression analysis. The data was collected

    within one technologically intensive organization – ABB AB in Sweden using online web

    questionnaire and self-assessment measurements. Total investigation was conducted among

    organization’s salesforce. The findings confirm the importance of salesperson’s personality

    empirically showing that the latter significantly predicts both motivation and performance in

    selling new products. From all the Big Five Extraversion was confirmed to be the most

    important predictor of both motivation and performance in selling new products. Extraversion

    was found positively related with both motivation and performance in selling new products.

    Salespeople scoring high in Extraversion and especially possessing such characteristics as

    confident, energetic and sociable tend to be more motivated to sell new products and show

    higher performance results. Other personality dimensions such as Agreeableness,

    Conscientiousness, Neuroticism, and Openness to experience complexly approached are not

    proved to be significantly related neither with motivation nor performance in selling new

    products. The results are explained by the extreme importance of Extraversion in new product

    selling situation which analyzing in combination with the other personality dimensions

    suppresses the others. Finding regarding controlling for certain demographical characteristics

    of salespeople reveal that performance in selling new products is determined by selling

    experience. Salespeople’s age is not proved to be significantly related neither with motivation

    nor performance in selling new products. Findings regarding salespeople’s gender though

    proposing that males are more motivated to sell new products cannot be generalized due to the

    study limitations.

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  • 134.
    Ewertzh, Johanna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lagerstedt Karlsson, Ana
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Kvinnor i ledande positioner; en marginaliserad grupp: En studie om vägen till ett jämställt arbetsliv2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The essay deals with women in leadership positions where they are a marginalized group. The

    study includes organizations in sports, construction, forestry and IT. The aim is to investigate

    if the different organizations give different conditions to their female leaders. The study is

    based on five qualitative semi-structured interviews with women in leadership positions. The

    results show that these women are breaking a pattern that has dominated various industries for

    a long time. They do not reflect the stereotype feminine, instead they show properties

    associated with good leadership, indicating that a leader can bring the whole group working

    toward common goals. The advantage of being a female leader, particularly where the group

    of women is small, is that she appears more and can thus make her voice heard. The females

    in the study have been offered their leadership position which demonstrates that organizations

    are working to promote equality. Despite the work towards equality, the study shows that

    women faces obstacles that can be associate with the norms around women and men, and

    leadership.

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  • 135.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Cunningham, Gary
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management. Högskolan i Gävle.
    Sustainable Enterprise Theory, SET: A Starting Point for Reporting Sustainable Business Values2018Conference paper (Refereed)
  • 136.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Accounting for a sustainable use of resources and capital maintenance: a value-added approach2016In: The International Journal of Sustainability in Economic, Social and Cultural Context, ISSN 2325-1115, E-ISSN 2325-114X, Vol. 12, no 4, p. 35-43Article in journal (Refereed)
    Abstract [en]

    Sustainability reporting to accompany traditional financial reports has momentum, but lack of consistency in preparing sustainability reports inhibits their usefulness. This paper presents a development guide for a consistent and auditable sustainability reporting model based on modified value-added reporting. Value added taken from traditional accounting reports is allocated to five dimensions of sustainability: financial, social, environmental, technological, and a residual value retained in the company. Sustainability indicators based on ratios of allocated amounts to the five dimensions are illustrated for a fictitious company. The underlying idea is that if there is an imbalance among the proportions of value added distributed among the dimensions of sustainability, the company’s long-term survival could be at stake.

  • 137.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Från hållbarhetsrapportering och bestyrkande till hållbarhetsredovisning och revision2016In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 2, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    Artikeln syftar till att visa på en möjlig utveckling av systematisk redovisning av hållbarhet och dess indikatorer. En systematisk redovisning är en nödvändig grund för att revision av hållbarhetsindikatorer skall vara möjlig. Det skall finnas verifikationer och underlag som revisorn kan använda i arbetet med att finna revisionsbevis.

    Hållbarhetsredovisningen bör utformas så att den kan fungera som ett verktyg i företagets risk management. Risk management är ett samlingsnamn för de aktiviteter som på ett systematiskt sätt inventerar, analyserar och förebygger olika typer av risker i ett företags verksamhet. Om ett företag får problem med sin sociala/humana, miljömässiga och teknologiska hållbarhet kan företagets going concern vara i fara, och hållbarhetsredovisningen bör synliggöra dessa risker. I artikeln presenteras och analyseras en ny flerdimensionell redovisningsmodell som syftar till att fånga upp potentiella hållbarhetsrelaterade hot och risker mot verksamheten.

  • 138.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Reflektioner kring hållbarhetsredovisningspostulat och syftet med hållbarhetsredovisning2016In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 3, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    Hållbarhetsredovisning behöver på samma sätt som traditionell finansiell redovisning fast mark att stå på i form av vissa taget-för-givet antaganden, så kallade postulat, samt ett definierat mål, det vill säga vad hållbarhetsredovisning ska syfta till. I denna artikel visas på hur de klassiska postulaten kontinuitet, redovisningsenhet, redovisningsperiod och monetär enhet kan ligga till grund för modifierade hållbarhetsredovisningspostulat. Dessutom ges ett tentativt förslag på syftet med hållbarhetsredovisning.

  • 139.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management. Högskolan i Gävle.
    Så kan företagens redovisning och styrsystem underlätta implementeringen av hållbarhetsstrategier2017In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 4, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    Allt fler företag har hållbarhet i sina strategiska mål. Att rapportera i enlighet med de nya lagkraven på hållbarhetsinformation är en bra början, men inte tillräckligt för att nå upp till de strategiska hållbarhetsmålen. Fokus bör också läggas på hur strategier om hållbarhet kan implementeras i företagets operativa processer med hjälp av företagets styrsystem. Annars riskerar hållbarhetsarbetet att fallera och endast bli en pappersprodukt.

  • 140.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Cunningham, Gary
    Högskolan i Gävle.
    Accounting and Auditing of Sustainability: Sustainable Indicator Accounting (SIA)2017In: Sustainability: The Journal of Record, ISSN 1937-0695, Vol. 10, no 1, p. 45-52Article in journal (Refereed)
    Abstract [en]

    With sustainability reporting commonplace and mandatory in the E.U., a model to facilitate accumulation and assurance of sustainability information is needed. Currently, only limited assurance is possible, and comparability among reporting companies and over time is difficult if not impossible. Current standards of the U.S. Sustainability Accounting Standards Board (SASB), while a good start, are not sufficiently broad. The current financial reporting framework, while not appropriate for sustainability, provides a basis for a sustainability accounting and auditing model by considering objectives, postulates, consolidation, and sustainability indicators for sustainability accounting. 

    The overall focus of sustainability accounting and assurance is risk assessment, which is based on sustainability from the perspective of all stakeholders—financial, social, environmental, and technological—and management of the risk.

    Assumptions of sustainability accounting are developed from postulates of financial accounting and include:

    • Continuity. Reports assume business continuity sufficient to meet sustainability objectives and requirements, including product disposal and environmental cleanup.
    • Entity. Includes all activities that affect sustainability of an organization’s activities, goods, and services including suppliers, transport, disposal and cleanup.
    • Period.  Reporting period covers product life cycle, from raw materials extraction through disposal and cleanup.
    • Measurement unit. Varies for each sustainability indicator.

    The reporting entity includes consolidated groups as well as disaggregation by product group, country, parts of the organization over which it has direct control and others over which it has indirect control such as suppliers, disposal organizations. The framework and model can be reviewed for independent assurance, and are comparable over time and among reporting entities.

  • 141.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lindberg, Peter
    Högskolan i Gävle.
    Redovisning av hållbart förädlingsvärde2016In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 1, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    I artikeln föreslås en standardiserad hållbarhetsredovisningsmodell som utgår från data som redan finns tillgängligt i företagens befintliga redovisningssystem. En fördel med modellen är att den, till skillnad från hållbarhetsrapportering, utgår från hårda monetära data och är reviderbar. Modellen är standardiserad, dvs den tillåter inte cherrypicking, vilket underlättar jämförelser mellan företag och över tid. Modellen delas upp i de fyra olika hållbarhetsdimensionerna finansiell, social, miljömässig och teknologisk hållbarhet.

  • 142.
    Fahlén, Tom
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Införandet av IFRS 3: Vilken effekt på goodwill har det haft för svenska banker?2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to review possible value changes on corporate goodwill due to the adoption of IFRS 3. In my study I have a quantitative method, annual accounts from four different companies in the Swedish bank industry have been reviewed. The study has a deductive approach.The annual accounts have been reviewed every other year within the period 1997 to 2017. The data has been summarized in tables for each company and for the joint industry. The tables were used to make the data become more transparent. Finally, the data has been used in a t-test. In the t-test the values from before and after the adoption was compared, to see if there is a connection between the adoption of IFRS 3 and increasing goodwill. The final result from the t-test indicated that only one out of the four reviewed companies showed a connection between increasing goodwill and the adoption of IFRS 3, thus, three of four companies showed no connection.The contribution from my study is an overview of how the general value change has been for Swedish banks due to the adoption of IFRS3, based on the reported values of goodwill.

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  • 143.
    Falk, Hector
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lagerstedt, Markus
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Hotellens marknadsföring: En fråga om olika förhållningssätt2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Previous research on the two actors’ hotels and online travel agencies has been concentrated around revenue management as well as consumer behavior regarding ratings related to online travel agencies. There is, however, a lack of research regarding hotels’ strategic marketing decision when joining online travel agencies.

    The purpose of this study is to explain how hotels approach their marketing strategies in relation to online travel agencies. Furthermore, the paper answers the question; what are the effects for hotels, when handing over part of their marketing to online travel agencies.

    The study applied a qualitative approach where five telephone interviews were conducted.

    The results indicate that the hotels in the study include online travel agencies in parts of their marketing strategies, and that in some regards can be positive but on the other hand, can lead to certain risks for the hotels.

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  • 144.
    Fjellstedt, Hanna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Fischer, Daniel
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    IFRS 9 Finansiella instrument: Vilken effekt den nya regleringen har på svenska banker efter införandet2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: The new regulation IFRS 9 has replaced IAS 39. The new regulation is subjective, forward-looking, compared with the old, objective model.

    Purpose: The purpose of our study was to investigate the effect IFRS 9 has on Swedish banks after the transition. Another aim is to study the effect of IFRS 9 on different bank sizes.

    Method: To achieve the purpose of the study, a quantitative method has been applied. Data has been obtained from annual reports for the year of 2018. The data consist of shareholders equity, balance sheet total and reported loan losses. Hypothesis testing has been done by using t-test

    Result and conclusion: The results can support a week significant positive effect on Tier 1 capital and capital adequacy ratio from large banks. No results could be found for Shareholders equity, Credit loss or Solidity.

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  • 145.
    Flärdh, Madeleine
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Sirsjö, Lisa
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Kvinnor i styrelser: Att lyckas i en mansdominerad värld2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Women have long been excluded from leadership positions, such as boards of directors, but the development towards an equal gender distribution is slowly progressing. The purpose of this paper is to create an understanding of how women in boards can contribute to the development of a more equal gender balance. By interviewing five female board members we have gained insights of their experiences of board work and gender roles. The women in our study have, through many years of board work in various forms and through extensive work experience, worked their way towards leading positions in different businesses and companies. Even though they don’t consider themselves being treated differently because of their gender some of the women can still experience expectations to do certain tasks just because they are women, that they need to toughen up or that they have to be better prepared and more capable than the male board members. They consider affirmative action to be the only way to make boards equal, but they emphasize that qualifications should be the determining factor of who gets the assignment. To succeed as a board member a basic knowledge of finances and leadership is required and also a certain degree of self-assurance and the courage to stand up for their opinions, according to the respondents. The requirements of corporate board members have increased in recent decades and it is required that the members, as individuals, have a high level of competence and that the board, as a whole, possesses a broad knowledge base. This development could have a positive effect on the gender balance since there are more women than men with a university education and since a heterogeneous group of people results in a wider range of knowledge. The women in the study have, through their positions, contributed to the breaking of norms and therefore make it easier for other women to follow in their tracks. There is no shortage of qualified women but the challenge is to identify and recognize these women and give them the same opportunity as men to reach senior positions.

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  • 146.
    Forsberg, Emma
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Leppänen, Margareta
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Reglerad miljöredovisning: Tillståndspliktiga företag i Dalarna 20132015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: Companies that require permits under the Environmental Code are forcedto provide environmental information in the annual report. Previousstudies show that companies do not follow this rule entirely. We uselegitimacy theory and stakeholder theory to explain companies’ choice toreport or not report the environmental impact.Purpose: The purpose of this study is to examine how well the permit businesses inDalarna, for the year 2013, follow the law of mandatory environmentaldisclosure and which factors influencing their applications of the law.Methods: The study is based mainly on quantitative method with elements ofqualitative method. We use a deductive approach to create fourhypotheses. They are revenue, industry, accounting firm and leverage.The selection is the licensed businesses in Dalarna. Each company canhave multiple units that require a license. Our sample, Dalarna, gets 209units of which 116 are units that belongs to large companies.Conclusion: Companies in Dalarna do not fulfill the law of mandatory environmentalreport entirely. Only 18 of the 116 large units meet all four points.However, it is 61.2 per cent of the large units who get three points. Wecan see a clear improvement in comparison with Ljungdahls study. In hisstudy there were almost 27 percent of the companies who reach threepoints. The factors that influence companies' application of the law in oursurvey is revenue, accountancy firm PwC and also industry affiliationsewage and waste. Of the four hypotheses we use there is one that's right,two that are rejected and one that we cannot with certainty determinewhether it should be retained or rejected.

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  • 147.
    Forsell, Susanne
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Nordin, Linda
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Karriärutveckling inom organisationer: En studie om hur organisationer i Dalarnas län arbetar med karriärutveckling för att behålla sina medarbetare2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This study describes the change that career development has undergone. It has changed

    from being controlled by the organization, to being managed by the employee who can

    pursue different opportunities within the organization. For organizations, it is important

    to work on retaining their employees to stay competitive in the market.

    The purpose of this study is to examine how organizations in Dalarnas County work

    with career development to retain their employees. To answer this question, we gathered

    previous research on the subject, as well as conducted our own qualitative study. For our

    study, we interviewed respondents from five different organizations in Dalarnas County

    to examine how organizations work with career development.

    Our results showed that organizations have strategies to motivate their employees in

    order to retain them. They should continue to improve their strategies to become

    stronger and stay competitive in the market.

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  • 148.
    Gafori, Babak
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Ali, Salar
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Företagens sponsring till Gefle IF: En kvalitativ studie som analyserar varför företag väljer att sponsra en Allsvensk fotbollsklubb2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Sponsring är ett område som växer sig större och som blivit allt mer populärt att använda bland företag. Samtidigt är idrotten en attraktiv miljö att synas på då uppmärksamheten kring idrotten ständigt är stor vad gäller den stora idrottsliga scenen. Sponsring och idrott är därför intressant då företag spenderar mycket pengar för att få associeras med idrottsföreningar. Det är enkelt att förstå vad föreningen erhåller från företagen i form av ekonomiska bidrag. Däremot är det inte alls lika enkelt att se vad företagen erhåller. Sponsring ökar varje år trots att forskningen fortfarande menar på att de är svårt att se vad investeringen egentligen ger.

    Syftet med denna studie är att öka förståelsen för varför företag i Sverige väljer att sponsra en Allsvensk fotbollsklubb. Studien ska också svara på vad företagen har för mål och motiv med sin sponsring samt om de aktiverar sin sponsring. Studien har en kvalitativ formning där fokus riktas mot fyra utvalda företag. För att samla information har relevant litteratur samt intervjuer med företagens representanter genomförts. Sekundär- och primärdata har sedan sammanställs för analys och slutsats.

    I studien framkommer det att samtliga valda företag som sponsrar Gefle IF har främst tre anledningar till varför man vill sponsra föreningen. Dessa tre är association, exponering och samhällsansvar.

  • 149.
    Gebert-Persson, Sabine
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lundberg, Heléne
    Andresen, Edith
    Interpartner legitimacy in regional strategic networks2011In: Industrial Marketing Management, ISSN 0019-8501, E-ISSN 1873-2062, Vol. 40, no 6, p. 1024-1031Article in journal (Refereed)
    Abstract [en]

    Our aim is to add to the knowledge on a network level, focusing on if, and how, interpartner legitimacy affects the success or failure of network formation and development processes. Existing network theories and research tend to focus on resource exchange rather than on how actors perceive each other in terms of being legitimate or not. The purpose of the article is to analyze the interpartner legitimacy's in?uence on the formation and development processes of regional strategic networks (RSNs) from a network level. Two Swedish cases are discussed in terms of pragmatic, moral and cognitive interpartner legitimacy. The cases and the following discussion illuminate that interpartner legitimacy is important to incorporate into the analytical model if we wish to understand the processes of negotiations on the rules and norms which set the possibilities for survival of multi-actor interactions.

  • 150.
    Gheliji, Elham
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Human Resource Management Strategies in Hospitality Industry: Employees’ competence, attitude, behavior and organizational operation (management perspective)2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The current study demonstrates human resource strategies in hospitality industry (Hotel segment) and its impact on employee competencies and skills. The human resource management enhances employee performance and their credibility to maximize overall firm goals in hotel segment. Employees with level of attitude and behavior provide best services and performances. In this regard, service managers need to support and improve their employees’ skills and competencies related to the organization structure and strategy. Therefore, it is necessary for organization to have strong human resource management strategies to optimize the employees’ competencies and performance which drives higher organizational productivity.

    The research question of this thesis is how managers perceive that human resource management strategies influence on employees’ skill and competence in the hotel segment of Gothenburg?

    The data collection indicates that different human resource strategies executed to sustain employee roles and responsibilities. Various human resource strategies should implement to achieve valuable outcomes contributing to employees’ satisfaction and organization performance. Training practices, recruitment and selection, compensation and incentive practices, performance management and job design are essential human resource strategies which are identified in this research study.

    The thesis applies qualitative approach. Empirical data are collected through structured interviews. Moreover, the interactive model is used to analyze the collected empirical data.

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