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  • 151.
    Eneqvist, Joel
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Tällberg, Albin
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Sponsring som motivationsfrämjande verktyg: En utvärderande studie om sponsringens potential för att motivera personal imindre organisationer2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Today motivation is a well-considered phenomenon of several organizations that, through various

    tools, seek to make staff motivated at work that which in turn make organizations more effective

    and successful. A relatively unexplained methodology, for organizations promoting a motivated

    staff, is through corporate sponsorship. In general, corporate sponsorship is perceived as a

    legitimate marketing tool, but lately, the corporate sponsorship phenomenon has taken another

    direction where several researchers believe that sponsorship can affect organizational staff and

    motivate them at work. The corporate sponsorship, as a tool for motivating staff at work, can

    therefore be precised as a relatively unexplored area. Based on research and previous publications,

    there seems to be advantages for smaller organizations to promote motivation for staff through

    corporate sponsorship. Based on the problem discussion, the ambition arose where the purpose of

    this study is to evaluate whether corporate sponsorship serves and can be used as a tool to motivate

    staff in smaller organizations.

    To answer the purpose of this paper, a survey was conducted. The survey was sent to the staff in 6

    smaller organizations who are sponsoring professional athletes compounds, where a total of 52

    completed questionnaires were collected. The collected data has been analysed based on the

    theoretical reference framework, where the results show that corporate sponsorship serves and can

    be used as a tool to motivate staff in smaller organizations. However, the results show that these

    organizations fail to satisfy all staff by corporate sponsorship, the problem being that not all staff

    valued or was allowed to engage in the sponsored activities. If the staff get´s a chance to make an

    influence on the decisions that surrounds the corporate sponsorship and is allowed to be involved in

    the sponsored activities the organizations could gain more motivation from the staff. The result also

    indicates that corporate sponsorship, as a motivational tool, serves slightly better in smaller

    organizations compared with larger organizations but finds limitations that future studies can relate.

  • 152.
    Engberg, Anna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Fredriksson, Evelina
    Hur optimeras kundvarvet i den enskilda butiken?: En observationsstudie i dagligvaruhandeln2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 153.
    Engholm, Hanna
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Där möjligheterna bor: En kvalitativ studie om organisationsförändring ur ett medarbetarperspektiv2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In implementing an organizational change, the possibilities for improvement are many.

    However, it has been found that, during the change process, consequences may arise that

    cause failure of the change. An experienced problem in implementing organizational changes

    is that the change is planned and designed by the change actor, which does not create scope

    for the employees' perception and interpretation of the change. This can then result in

    employees opposing the change, which in the long run can create problems for the

    organization. Therefore, this study aims at defining a few change factors from a employee

    perspective. To do this, this study has been based on a theoretical reference framework

    underpinning the qualitative study conducted at organization X. Organization X has carried

    out organizational change at the turn of the year 2017-2018 in the form of reorganization of

    the organization. Interviews have been conducted with employees at organization X that were

    affected by organizational change. By analyzing the employees' perception of organizational

    change, along with the theory that gave rise to the study, it can be concluded that there are not

    so big differences between the theory defines from a change actor perspective and how the

    employees experience the organizational change

  • 154.
    Engström, Erika
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Wilén, Tyra
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    De nya EU-direktiven om hållbarhetsrapportering: En fallstudie genomförd på Stora Enso2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background

    This study describes the new requirements from the European Union, which are supposed to come in to effect in the first financial year that ushers after December 31th 2016. We have examined how Stora Enso works with its sustainability reports according to the Global Reporting Inititative's guidelines. Stora Enso was considered a suitable candidate because it was the first publicly listed company in Sweden which had its sustainability report audited by a third party. Furthermore, this study aims to give inspiration and support to companies without previous experience with sustainability reporting.

    Purpose

    The purpose of this case study is to describe how a specific company reported in accordance with the EU-directives regarding sustainability reporting, even before they come in to effect. And also describe how they actively works with their sustainability reporting.

    Methods

    Case study: interviews and public documents.

    Conclusion

    It is important that the company keeps improving their sustainable development and their goals. Stora Ensos sustainability reporting was connected to the sustainable development, without the sustainability reports Stora Enso would have had a harder time developing in a sustainable manner and probably not had such a big positive change. From the interviews that was performed, we concluded that GRI’s guidelines brings both an advantage and a disadvantage: it is comprehensive.

  • 155.
    Engström, Ewelina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Odén, Charlott
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Revisorns uppgift och möjlighet att upptäcka ekonomisk brottslighet: En kvalitativ studie2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Studiens slutsats är att revisorerna i undersökningen har möjlighet att upptäcka ekonomisk brottslighet men de anser att detta inte är deras huvudsakliga uppgift. De anser att de inte har en viktig roll att upptäcka ekonomisk brottslighet och det är endast en som har anmält misstanke till åklagare. En annan central slutsats är att anmälningsplikten är accepterad bland de intervjuade revisorerna, men att de inte har den straffrättsliga kunskap som behövs för att kunna avgöra när en anmälan är befogad. De vill vara mycket säkra på att ett brott verkligen har begåtts innan det anmäler. Inga specifika metoder som revisorerna använder för att upptäcka ekonomisk brottslighet kunde identifieras genom studien.

  • 156. Ericson, Björn
    et al.
    Lundgren, Mats
    Dalarna University, School of Education and Humanities, Education.
    Olsson, Bertil
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    När folkhögskolan möter högskolan -Erfarenheter från en forskningscirkel om pedagogiska praktiker2006In: Mimer, Brunnsvik, 2006Conference paper (Other academic)
    Abstract [sv]

    Utvecklingen och framväxten av det sk informationssamhället har medfört att det svenska högskolesystemet har byggts ut. Ny grupper av studenter söker sig till högskolan. Från drygt 40.000 studenter i mitten av 60-talet finns idag över 400.000 studenter vid våra högskolor och universitet. Ett vidgat tillträde till högre utbildning ställer flera nya och utmanande frågor. Har så många människor motiv och förmåga att ta sig an högskolestudier? Är utbygnaden motiverad och löner den sig? Hur skall gymnasieskola och vuxenutbildning förbereda de kommande studenterna på ett bra sätt? Behöver så många utbilda sig, eller med andra ord, passar alla dessa nya studenter för högskolans krav? Är högskolan verkligen intresserad av att anpassa sig och ge dessa nya grupper tillträde till den högre utbildningen? Dessa och andra frågor, som utgår från den nya situation som högskolan befinner sig i, diskuterade och bearbetade en grupp lärare från Högskolan Dalarna och fem av Dalarnas folkhögskolor i en forskningscirkel. Syftet med detta paper är att sammanfatta erfarenheterna från forskningscirkeln.

  • 157.
    Ericsson, Therese
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Forslund, Kristin
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Volontärer, evenemang och motivation: En kvalitativ studie om hur en evenemangsorganisation arbetar medfristående volontärer och föreningsvolontärer.2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The fact that sports has gone from nonprofessional to become more professionalized has

    increased the need for voluntary labor during events. Sport’s development has made

    organizations and events dependent on volunteers. A mixture of professional and non-profit

    labor can lead to disagreements between individuals with salary and those without salaries,

    even though they are there for different purposes and with different motives for work.

    Developing human resources is therefore important in order to get a more motivated staff

    since the staff of an organization is an essential part of the key to success.

    The purpose of the study is to analyze how an event organization works with two volunteer

    types that can be motivated by various factors, in understanding the obstacles that may arise

    in the event organization. To investigate this, a specific event organization is selected that

    uses two volunteer types. Personal interviews were done with respondents from the event

    organization and respondents from the two different volunteer types. The personal interviews

    were made with the aim of getting as much opinions and experiences as possible about the

    subject.

    The survey shows that there are shared perceptions among the two volunteer types, mainly

    concerning communication and treatment. There are differences in how the two volunteer

    types are addressed where the main reason seems to be the different motives for volunteering.

    The result shows that communication is a challenge to the event organization because

    information is not reaching all the parties involved. This leads to the fact that one volunteer

    types has better conditions to be motivated for the event.

  • 158.
    Eriksson, Alexander
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Medén, Daniel
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Pettersson, Tobias
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    "Det är ju ändå min förening": En kvalitativ studie om vad som motiverar styrelsemedlemmar att arbeta ideellt2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Volunteering in sport has, according to studies, become a problem as it becomes harder for sports associations to recruit and maintain their volunteers. Factors such as burdensome tasks and lack of time are some of the reasons that have been raised about the problem of volunteering. The purpose of this study is to investigate what is affecting the motivation of board members to work voluntarily. We have obtained inspiration from grounded theory and conducted eight semistructured interviews with board members in various non-profit organisations to achieve the results of our study. As we only obtained inspiration from grounded theory, the study has been supplemented with a theory section to strengthen the analysis of our empirical data. After these eight interviews we experienced a saturation in our empirical data as the answers did not lead to any new information. With the collected data, we identified five categories that affect the motivation of these board members to work voluntarily. The five categories produced in our study resulted in a core category that we considered to be more prominent than the others, and four subcategories, all of which are related to our core category. The core category is referred to in this study as "connection to the organisation". In this study we have found these categories to be crucial factors for what makes members of the board work voluntarily for non-profit organisations. The subcategories that we have identified are solidarity, children and youth, noticing and the survival of the association. This study is based on Swedish conditions.

  • 159.
    Eriksson, Clara
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Gunnarsson, Julia
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Utveckling av lojalitetsprogram - individanpassade erbjudanden: Marknadsföring genom CRM-strategier2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The increasing competition between firms is a result of the globalization. Today consumers

    are more aware of what the firm has to offer, and it is easy to choose other firms if a specific

    firm doesn’t live up to the consumers’ expectations. This requires that firms must constantly

    work with and develop their strategies to create competitive advantage. Many firms work

    with loyalty programs as an CRM-Strategy. CRM-strategies and loyalty programs is designed

    to make consumers more loyal and create long-term relationships with the firm. Loyalty

    programs need to be updated and changed to obtain competitive advantage, therefore firms

    work to create added value, one example of this are that they offer a service solution that is

    better than what the consumer expects to get from the firm. Customer loyalty can be

    developed by firms through long-term relationships with consumers. A relationship between

    customers and firms can be developed through that firms listen to the consumers, in order to

    ascertain their needs and desires.

    Research indicates that personalized offers can contribute to loyalty. Personalized offers are

    based on customers unique buying behaviour, which allowing for accuracy and relevance.

    This study intends to measure consumer demand for personalized offers. to investigate

    whether consumers actually want to use these kinds of offers. Along with the aim of this

    study, two side questions arose: on what way can the demand for personalized offers help

    companies to obtain a competitive advantage as well as in which way the demand varies

    between different geographical locations.

    The method used to achieve the purpose of the study was a quantitative survey, with a

    qualitative semi-structured interview in order to obtain some important information for the

    design of the survey. The results of the survey showed that consumers appreciate getting

    unique offerings based on their specific needs, and that it to some degree can lead to

    competitive advantages. Personalized offers can increase service quality and give the

    customer an added value, and will therefore lead to a competitive advantage. In this study the

    results showed no major difference between the demand in personalized offers on the

    geographic locations that was studied.

  • 160.
    Eriksson, Hanna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Elehorn, Linda
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Butiksarbetet: Arbetets innehåll och potentiella utvecklingar2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Problem:

    The problem presents the structural changes that retailer’s face, which means that stores need to position through service. And that the external conditions affect retail store workers ability to deliver quality of service.

    Purpose:

    The purpose is to evaluate development potential that can utilize the content of the store work to help improve service quality.

    Theoretical framework:

    The theoretical framework contains Store Concept; How a store works for more sales. Organization & Marketing; How stores work with their staff and the brand for all interests. And also, service and customer behaviour within stores.

    Method:

    The data collection was done using focus groups, 3 groups of a total of 10 people. To examine what the student at the Retail Program at Dalarna University considers about the store work and its development potential.

    Empirical framework:

    In this chapter, the results of the focus groups' discussions are shown, such as thoughts, experiences and ideas. Based on three themes: Shop Work, Service and Improvements.

    Analysis:

    In this chapter, the fact is analysed from the results of the focus groups and is opposed to the theoretical framework. The analysis is categorized into three parts: The content of retail store work, Possible improvements and The Management.

    Final discussion:

    The final part of the survey shows and compiles the most important aspects and what stores can use based on this exam.

  • 161.
    Eriksson, Lina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Myrsell, Riina
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Obeskattade reserver: Vilka företagsspecifika variabler påverkar användandet avobeskattade reserver i små företag?2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title of the essay: Untaxed reserves - Which company-specific variables affectthe use of untaxed reserves in small Swedish companies?Presentation date: 2018-05-29Subject, course: FÖ2023, Thesis for Bachelor Degree in Business AdministrationAuthor: Lina Eriksson, Riina MyrsellSupervisor: Åsa GrekExaminer: Christoffer RydlandPurpose: The purpose of this essay is to explain which company-specific variablesthat affect the use of untaxed reserves.Method: The essay is a natural experiment. The purpose of the study is achievedthrough a quantitative analysis of data retrieved from Retriever Business.Result and conclusion: The essay's regression analysis shows that profitability andindustry affiliation affect the small companies' depositions to untaxed reserves.

  • 162.
    Eriksson, Louise
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Önnerberg, Isabelle
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    E-handel- Konkurrent eller komplement för mikroföretag?: En studie om lokala mikroföretag2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    There has been a relatively recent structural change in the retail sector. This changes has ledto the development of omnichannels and e-commerce, which has changed the business modelto be able to survive in the market. E-commerce has for many years been seen a competitorfor micro-enterprises, but now it has made it possible for micro-enterprises to implement anintegrated system. Companies can choose between three different business options regardingthe marketplace and availability of the company and then select the omnichannel based onhow they want to reach out to customers. Options may be interconnected to facilitate abusiness.In this study we investigate how small local business are working to maintain theirmarketplace in the face of increased competition due to the growth of e-commerce. Toinvestigate this, we used a qualitative approach with in-depth semi-structured interviews. Tofind out how local traders perceive the market, competition and trade developments, fivestragically selected retailers were interviewed.The investigation revealed that a common view about the market exists. In addition, it wasidentified that one of the key success factors was to satisfy the customers with a high level ofservice, thus creating a relationship which contributes to the development of repeat and loyalcustomers and, which in turn contributes to the company's profitability. All the respondentsagreed that relationships are established via physical stores and therefore have chosen to focuson the individual store in the internet's continual development. To attract customers to thestore, they have chosen to provide a range tailored to their customers. In summary, theinternet and the resulting development of trade and online presence means that local businesscan create systems in line with their business.

  • 163.
    Eriksson, Terese
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Elevernas upplevelser av ett Ung Företagsamhets-år: – med tyngdpunkt på relation till och användning av sina rådgivare2007Independent thesis Basic level (degree of Bachelor)Student thesis
    Abstract [sv]

    Ung Företagsamhet är en organisation som verkar för att ge gymnasieelever möjlighet att starta, driva och avveckla ett så kallat UF-företag under ett läsår. Dessa företag går under kategorin enkla bolag och för att få driva ett UF-företag måste eleverna uppfylla fem krav. Kraven består av att företaget måste registreras hos UF, eleverna måste göra en affärsplan, de måste skaffa en rådgivare från näringslivet, delta i mässor och slutligen göra en årsredovisning. I den här uppsatsen har jag valt att fokusera på kravet om rådgivare från näringslivet. Det är intressant att skriva om detta, dels för att UF inte tidigare har berört detta ämne i större grad, och dels för att situationen idag kan förbättras. UF i Dalarna har sett tendenser till att UF-eleverna gör det enkelt för sig och använder en bekant eller släkting som rådgivare, så att kravet blir uppfyllt. Med detta som utgångspunkt blev min frågeställning att ta reda på hur UF-företagen använder sina rådgivare. Huvudsyftet med uppsatsen är att belysa vilken relation eleverna har till sina rådgivare och hur de använder dessa. Bisyfte är att se vilka problem och svårigheter som eleverna upplever. För att kunna redogöra för detta syfte, har jag använt mig av en enkät som alla 160 av årets UF-företag har fått chans att svara på. Utfallet blev dock att 54 % av dessa svarade på enkäten. Resultaten från enkäten visade att de flesta av UF-eleverna har någon form av relation till rådgivaren, där relationen främst innebär bekantskap mellan de båda parterna, men det är inte heller ovanligt att en familjemedlem är rådgivare till UF-företaget. Från resultaten gick det även att utläsa att de flesta av UF-eleverna upplever rådgivaren som en kunskapsbank, men en hel del av eleverna ser rådgivaren som en coach. Det framkom även att många UF-företag kommunicerar högst en gång per månad med rådgivaren, vilket tyder på att rådgivaren inte används speciellt mycket. Eleverna har upplevt problem av olika slag under året, men det största problemet visade sig vara tidsbrist. Det har också framkommit att det främst är inom områden, kopplade till UF-elevernas program, som dessa elever bett rådgivaren om hjälp inom.

  • 164.
    Espegren, Magnus
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Stevenson, Christofer
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Relationsmarknadsföring inom idrottsorganisationer: En studie om ideella svenska idrottsorganisationer2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: The non-profit sector considered to contribute benefit to the society because of that they hold certain support from the civil society. To maintain this support non-profit organizations need to affirm their uniqueness. At the same time there is an on going growing commercialization of non-profit sports organizations, where some of them are comparable to business organizations. Becauce of the way they apply and use concept and strategies, created and developed for profit organizations, one of them is marketing strategies. Marketing strategies can be seen to be universal for organizations, but there is some influencing variables that sport organization need to be awere of. One of them is the distinguishing behaivor and relation a consumer of sports have to a sport organizations compared to a consumer of profit-driven business organizations, which especially influence decisions within the pardigm, Relationship Marketing.

    Purpose: The purpose of this study is to analyze how Relationship Marketing i used in Swedish commercialized sports organizations from the non-profit sector.

    Method: In the study uses a qualitative method, in form of semi-structured telephone interviews. The respondents where persons who had responsible for marketing management in some of Sweden's non-profit sports organizations. They where contacted throug E-mail. The collected data transcribed, discussed and analyzed.

    Conclusion: Swedish non-profit sports organizations use RM in efforts to influence the relationship with the sports consumer. There is a good knowledge of the RM strategy, developed for and in companies. But there is also an awareness that RM has to be adapted, because of the sports organization's stakeholders and especially their awareness of the uniqueness of sport.

  • 165.
    Espegren, Yanina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Carling, Kenneth
    Dalarna University, School of Technology and Business Studies, Microdata Analysis.
    Olsmats, Carl
    Dalarna University, School of Technology and Business Studies, Industrial Engineering and Management.
    Smart online grocery delivery and peri-urbanconsumers’ attitudes2018Report (Other academic)
    Abstract [en]

    Purpose: To explore consumers’ attitudes towards e-commerce, in particular online grocery shopping, and its delivery in non-dense areas for the purpose of designing smart last-mile solutions.

    Approach: The state-of-the-art of smart e-commerce delivery in dense areas was identified by a review of the literature. It was expected that this knowledge could be transferred to non-dense areas. This prediction was examined and explored further by making use of four focus groups recruited in a Swedish mid-sized town.

    Findings: Respondents were generally positive towards e-commerce, although mixed attitudes were found with regard to online grocery shopping. Further, the willingness to pay for flexible, smart and sustainable delivery was low, with a notable exception for local produce.

    Originality: The knowledge acquired and solution developed in dense areas is not readily transferred to non-dense areas. There is scope for developing new Business Models for the supply chain of local produce. For the prototype testing and roll-out of smart e-commerce delivery platforms, the online local produce market is recommended.

  • 166.
    Espegren, Yanina
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Panicker, Suresh
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Salesperson’s Personality, Motivation and Selling Performance: The Study of New Product Selling2015Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In the highly competitive environment businesses invest big amounts of money

    into the new product development. New product success potentially depends on different

    factors among which salespeople play an important role. The aim of this paper is to explore

    the potential link between salespeople’s personality, motivation to sell new products and

    performance in selling new products. Based on the theoretical background of the Big Five

    personality dimensions, motivation and selling performance hypotheses were formulated and

    tested using statistical methods of correlation and regression analysis. The data was collected

    within one technologically intensive organization – ABB AB in Sweden using online web

    questionnaire and self-assessment measurements. Total investigation was conducted among

    organization’s salesforce. The findings confirm the importance of salesperson’s personality

    empirically showing that the latter significantly predicts both motivation and performance in

    selling new products. From all the Big Five Extraversion was confirmed to be the most

    important predictor of both motivation and performance in selling new products. Extraversion

    was found positively related with both motivation and performance in selling new products.

    Salespeople scoring high in Extraversion and especially possessing such characteristics as

    confident, energetic and sociable tend to be more motivated to sell new products and show

    higher performance results. Other personality dimensions such as Agreeableness,

    Conscientiousness, Neuroticism, and Openness to experience complexly approached are not

    proved to be significantly related neither with motivation nor performance in selling new

    products. The results are explained by the extreme importance of Extraversion in new product

    selling situation which analyzing in combination with the other personality dimensions

    suppresses the others. Finding regarding controlling for certain demographical characteristics

    of salespeople reveal that performance in selling new products is determined by selling

    experience. Salespeople’s age is not proved to be significantly related neither with motivation

    nor performance in selling new products. Findings regarding salespeople’s gender though

    proposing that males are more motivated to sell new products cannot be generalized due to the

    study limitations.

  • 167.
    Ewertzh, Johanna
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lagerstedt Karlsson, Ana
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Kvinnor i ledande positioner; en marginaliserad grupp: En studie om vägen till ett jämställt arbetsliv2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The essay deals with women in leadership positions where they are a marginalized group. The

    study includes organizations in sports, construction, forestry and IT. The aim is to investigate

    if the different organizations give different conditions to their female leaders. The study is

    based on five qualitative semi-structured interviews with women in leadership positions. The

    results show that these women are breaking a pattern that has dominated various industries for

    a long time. They do not reflect the stereotype feminine, instead they show properties

    associated with good leadership, indicating that a leader can bring the whole group working

    toward common goals. The advantage of being a female leader, particularly where the group

    of women is small, is that she appears more and can thus make her voice heard. The females

    in the study have been offered their leadership position which demonstrates that organizations

    are working to promote equality. Despite the work towards equality, the study shows that

    women faces obstacles that can be associate with the norms around women and men, and

    leadership.

  • 168.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Cunningham, Gary
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management. Högskolan i Gävle.
    Sustainable Enterprise Theory, SET: A Starting Point for Reporting Sustainable Business Values2018Conference paper (Refereed)
  • 169.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Accounting for a sustainable use of resources and capital maintenance: a value-added approach2016In: The International Journal of Sustainability in Economic, Social and Cultural Context, ISSN 2325-1115, E-ISSN 2325-114X, Vol. 12, no 4, p. 35-43Article in journal (Refereed)
    Abstract [en]

    Sustainability reporting to accompany traditional financial reports has momentum, but lack of consistency in preparing sustainability reports inhibits their usefulness. This paper presents a development guide for a consistent and auditable sustainability reporting model based on modified value-added reporting. Value added taken from traditional accounting reports is allocated to five dimensions of sustainability: financial, social, environmental, technological, and a residual value retained in the company. Sustainability indicators based on ratios of allocated amounts to the five dimensions are illustrated for a fictitious company. The underlying idea is that if there is an imbalance among the proportions of value added distributed among the dimensions of sustainability, the company’s long-term survival could be at stake.

  • 170.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Från hållbarhetsrapportering och bestyrkande till hållbarhetsredovisning och revision2016In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 2, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    Artikeln syftar till att visa på en möjlig utveckling av systematisk redovisning av hållbarhet och dess indikatorer. En systematisk redovisning är en nödvändig grund för att revision av hållbarhetsindikatorer skall vara möjlig. Det skall finnas verifikationer och underlag som revisorn kan använda i arbetet med att finna revisionsbevis.

    Hållbarhetsredovisningen bör utformas så att den kan fungera som ett verktyg i företagets risk management. Risk management är ett samlingsnamn för de aktiviteter som på ett systematiskt sätt inventerar, analyserar och förebygger olika typer av risker i ett företags verksamhet. Om ett företag får problem med sin sociala/humana, miljömässiga och teknologiska hållbarhet kan företagets going concern vara i fara, och hållbarhetsredovisningen bör synliggöra dessa risker. I artikeln presenteras och analyseras en ny flerdimensionell redovisningsmodell som syftar till att fånga upp potentiella hållbarhetsrelaterade hot och risker mot verksamheten.

  • 171.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Reflektioner kring hållbarhetsredovisningspostulat och syftet med hållbarhetsredovisning2016In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 3, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    Hållbarhetsredovisning behöver på samma sätt som traditionell finansiell redovisning fast mark att stå på i form av vissa taget-för-givet antaganden, så kallade postulat, samt ett definierat mål, det vill säga vad hållbarhetsredovisning ska syfta till. I denna artikel visas på hur de klassiska postulaten kontinuitet, redovisningsenhet, redovisningsperiod och monetär enhet kan ligga till grund för modifierade hållbarhetsredovisningspostulat. Dessutom ges ett tentativt förslag på syftet med hållbarhetsredovisning.

  • 172.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management. Högskolan i Gävle.
    Så kan företagens redovisning och styrsystem underlätta implementeringen av hållbarhetsstrategier2017In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 4, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    Allt fler företag har hållbarhet i sina strategiska mål. Att rapportera i enlighet med de nya lagkraven på hållbarhetsinformation är en bra början, men inte tillräckligt för att nå upp till de strategiska hållbarhetsmålen. Fokus bör också läggas på hur strategier om hållbarhet kan implementeras i företagets operativa processer med hjälp av företagets styrsystem. Annars riskerar hållbarhetsarbetet att fallera och endast bli en pappersprodukt.

  • 173.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Cunningham, Gary
    Högskolan i Gävle.
    Accounting and Auditing of Sustainability: Sustainable Indicator Accounting (SIA)2017In: Sustainability: The Journal of Record, ISSN 1937-0695, Vol. 10, no 1, p. 45-52Article in journal (Refereed)
    Abstract [en]

    With sustainability reporting commonplace and mandatory in the E.U., a model to facilitate accumulation and assurance of sustainability information is needed. Currently, only limited assurance is possible, and comparability among reporting companies and over time is difficult if not impossible. Current standards of the U.S. Sustainability Accounting Standards Board (SASB), while a good start, are not sufficiently broad. The current financial reporting framework, while not appropriate for sustainability, provides a basis for a sustainability accounting and auditing model by considering objectives, postulates, consolidation, and sustainability indicators for sustainability accounting. 

    The overall focus of sustainability accounting and assurance is risk assessment, which is based on sustainability from the perspective of all stakeholders—financial, social, environmental, and technological—and management of the risk.

    Assumptions of sustainability accounting are developed from postulates of financial accounting and include:

    • Continuity. Reports assume business continuity sufficient to meet sustainability objectives and requirements, including product disposal and environmental cleanup.
    • Entity. Includes all activities that affect sustainability of an organization’s activities, goods, and services including suppliers, transport, disposal and cleanup.
    • Period.  Reporting period covers product life cycle, from raw materials extraction through disposal and cleanup.
    • Measurement unit. Varies for each sustainability indicator.

    The reporting entity includes consolidated groups as well as disaggregation by product group, country, parts of the organization over which it has direct control and others over which it has indirect control such as suppliers, disposal organizations. The framework and model can be reviewed for independent assurance, and are comparable over time and among reporting entities.

  • 174.
    Fagerström, Arne
    et al.
    Högskolan i Gävle.
    Hartwig, Fredrik
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lindberg, Peter
    Högskolan i Gävle.
    Redovisning av hållbart förädlingsvärde2016In: Balans : tidskrift för redovisning och revision, ISSN 0346-8208, Vol. Fördjupning, no 1, p. 1-4Article in journal (Other academic)
    Abstract [sv]

    I artikeln föreslås en standardiserad hållbarhetsredovisningsmodell som utgår från data som redan finns tillgängligt i företagens befintliga redovisningssystem. En fördel med modellen är att den, till skillnad från hållbarhetsrapportering, utgår från hårda monetära data och är reviderbar. Modellen är standardiserad, dvs den tillåter inte cherrypicking, vilket underlättar jämförelser mellan företag och över tid. Modellen delas upp i de fyra olika hållbarhetsdimensionerna finansiell, social, miljömässig och teknologisk hållbarhet.

  • 175.
    Fahlén, Tom
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Införandet av IFRS 3: Vilken effekt på goodwill har det haft för svenska banker?2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to review possible value changes on corporate goodwill due to the adoption of IFRS 3. In my study I have a quantitative method, annual accounts from four different companies in the Swedish bank industry have been reviewed. The study has a deductive approach.The annual accounts have been reviewed every other year within the period 1997 to 2017. The data has been summarized in tables for each company and for the joint industry. The tables were used to make the data become more transparent. Finally, the data has been used in a t-test. In the t-test the values from before and after the adoption was compared, to see if there is a connection between the adoption of IFRS 3 and increasing goodwill. The final result from the t-test indicated that only one out of the four reviewed companies showed a connection between increasing goodwill and the adoption of IFRS 3, thus, three of four companies showed no connection.The contribution from my study is an overview of how the general value change has been for Swedish banks due to the adoption of IFRS3, based on the reported values of goodwill.

  • 176.
    Falk, Hector
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lagerstedt, Markus
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Hotellens marknadsföring: En fråga om olika förhållningssätt2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Previous research on the two actors’ hotels and online travel agencies has been concentrated around revenue management as well as consumer behavior regarding ratings related to online travel agencies. There is, however, a lack of research regarding hotels’ strategic marketing decision when joining online travel agencies.

    The purpose of this study is to explain how hotels approach their marketing strategies in relation to online travel agencies. Furthermore, the paper answers the question; what are the effects for hotels, when handing over part of their marketing to online travel agencies.

    The study applied a qualitative approach where five telephone interviews were conducted.

    The results indicate that the hotels in the study include online travel agencies in parts of their marketing strategies, and that in some regards can be positive but on the other hand, can lead to certain risks for the hotels.

  • 177.
    Flärdh, Madeleine
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Sirsjö, Lisa
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Kvinnor i styrelser: Att lyckas i en mansdominerad värld2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Women have long been excluded from leadership positions, such as boards of directors, but the development towards an equal gender distribution is slowly progressing. The purpose of this paper is to create an understanding of how women in boards can contribute to the development of a more equal gender balance. By interviewing five female board members we have gained insights of their experiences of board work and gender roles. The women in our study have, through many years of board work in various forms and through extensive work experience, worked their way towards leading positions in different businesses and companies. Even though they don’t consider themselves being treated differently because of their gender some of the women can still experience expectations to do certain tasks just because they are women, that they need to toughen up or that they have to be better prepared and more capable than the male board members. They consider affirmative action to be the only way to make boards equal, but they emphasize that qualifications should be the determining factor of who gets the assignment. To succeed as a board member a basic knowledge of finances and leadership is required and also a certain degree of self-assurance and the courage to stand up for their opinions, according to the respondents. The requirements of corporate board members have increased in recent decades and it is required that the members, as individuals, have a high level of competence and that the board, as a whole, possesses a broad knowledge base. This development could have a positive effect on the gender balance since there are more women than men with a university education and since a heterogeneous group of people results in a wider range of knowledge. The women in the study have, through their positions, contributed to the breaking of norms and therefore make it easier for other women to follow in their tracks. There is no shortage of qualified women but the challenge is to identify and recognize these women and give them the same opportunity as men to reach senior positions.

  • 178. Folbre, N.
    et al.
    Shaw, L. B.
    Stark, Agneta
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Introduction: Gender and aging2005In: Feminist Economics, ISSN 1354-5701, E-ISSN 1466-4372, Vol. 11, no 2, p. 3-5Article in journal (Other academic)
    Abstract [en]

    This volume focuses on gendered differences in the economic resources of the elderly and the individuals charged with meeting the day-to-day care needs of the elderly. Often the burden of care falls on women, who themselves have less access to care as they age. The introduction gives an overview of the public policy initiatives, social insurance and welfare programs, and family provisions for care that are thoroughly examined in the following contributions. The volume highlights both cross-national contrasts and common challenges to meeting the economic and care needs of the growing elderly population.

  • 179.
    Forsberg, Emma
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Leppänen, Margareta
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Reglerad miljöredovisning: Tillståndspliktiga företag i Dalarna 20132015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: Companies that require permits under the Environmental Code are forcedto provide environmental information in the annual report. Previousstudies show that companies do not follow this rule entirely. We uselegitimacy theory and stakeholder theory to explain companies’ choice toreport or not report the environmental impact.Purpose: The purpose of this study is to examine how well the permit businesses inDalarna, for the year 2013, follow the law of mandatory environmentaldisclosure and which factors influencing their applications of the law.Methods: The study is based mainly on quantitative method with elements ofqualitative method. We use a deductive approach to create fourhypotheses. They are revenue, industry, accounting firm and leverage.The selection is the licensed businesses in Dalarna. Each company canhave multiple units that require a license. Our sample, Dalarna, gets 209units of which 116 are units that belongs to large companies.Conclusion: Companies in Dalarna do not fulfill the law of mandatory environmentalreport entirely. Only 18 of the 116 large units meet all four points.However, it is 61.2 per cent of the large units who get three points. Wecan see a clear improvement in comparison with Ljungdahls study. In hisstudy there were almost 27 percent of the companies who reach threepoints. The factors that influence companies' application of the law in oursurvey is revenue, accountancy firm PwC and also industry affiliationsewage and waste. Of the four hypotheses we use there is one that's right,two that are rejected and one that we cannot with certainty determinewhether it should be retained or rejected.

  • 180.
    Forsell, Susanne
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Nordin, Linda
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Karriärutveckling inom organisationer: En studie om hur organisationer i Dalarnas län arbetar med karriärutveckling för att behålla sina medarbetare2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This study describes the change that career development has undergone. It has changed

    from being controlled by the organization, to being managed by the employee who can

    pursue different opportunities within the organization. For organizations, it is important

    to work on retaining their employees to stay competitive in the market.

    The purpose of this study is to examine how organizations in Dalarnas County work

    with career development to retain their employees. To answer this question, we gathered

    previous research on the subject, as well as conducted our own qualitative study. For our

    study, we interviewed respondents from five different organizations in Dalarnas County

    to examine how organizations work with career development.

    Our results showed that organizations have strategies to motivate their employees in

    order to retain them. They should continue to improve their strategies to become

    stronger and stay competitive in the market.

  • 181.
    Fredriksson, Marie
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Pettersson Eriksson, Anna
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Borlänge, Dalarnas köpstad no 1: Hur centrum, Kupolen och Norra Backa kan bindas samman för att tillsammans vinna köpkraften2010Independent thesis Basic level (degree of Bachelor)Student thesis
    Abstract [sv]

    Thesis: The aim of our study is to identify how IKEA's external establishment at Norra Backa can affect Kupolen and the centre. This in order to provide suggestions on how these trade areas can be connected and create a whole to thereby gain the purchasing power. Method: In our study we used triangulation. That means we have used both a quantitative and a qualitative approach. The quantitative method based on a survey with 100 respondents. The qualitative method is based on interviews with the centre conductors of Borlänge, Laila G Prosén and Anna Timander. Theory: The theories we have used is STP, substitution effects and effects of overspill, important factors for an attractive market town, Town Centre Management, Urban Retail Product. Conclusion: We found how IKEA's establishment at Norra Backa may affect Kupolen and the center of Borlänge then we gave suggestions on how these trade areas can be connected.

  • 182. Fölster, Stefan
    et al.
    Ahlström Söderling, Ragnar
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Fördel Dalarna: näringslivsutvecklingens nya mentala karta2003Report (Other academic)
  • 183.
    Gafori, Babak
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Ali, Salar
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Företagens sponsring till Gefle IF: En kvalitativ studie som analyserar varför företag väljer att sponsra en Allsvensk fotbollsklubb2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Sponsring är ett område som växer sig större och som blivit allt mer populärt att använda bland företag. Samtidigt är idrotten en attraktiv miljö att synas på då uppmärksamheten kring idrotten ständigt är stor vad gäller den stora idrottsliga scenen. Sponsring och idrott är därför intressant då företag spenderar mycket pengar för att få associeras med idrottsföreningar. Det är enkelt att förstå vad föreningen erhåller från företagen i form av ekonomiska bidrag. Däremot är det inte alls lika enkelt att se vad företagen erhåller. Sponsring ökar varje år trots att forskningen fortfarande menar på att de är svårt att se vad investeringen egentligen ger.

    Syftet med denna studie är att öka förståelsen för varför företag i Sverige väljer att sponsra en Allsvensk fotbollsklubb. Studien ska också svara på vad företagen har för mål och motiv med sin sponsring samt om de aktiverar sin sponsring. Studien har en kvalitativ formning där fokus riktas mot fyra utvalda företag. För att samla information har relevant litteratur samt intervjuer med företagens representanter genomförts. Sekundär- och primärdata har sedan sammanställs för analys och slutsats.

    I studien framkommer det att samtliga valda företag som sponsrar Gefle IF har främst tre anledningar till varför man vill sponsra föreningen. Dessa tre är association, exponering och samhällsansvar.

  • 184.
    Gahleitner, Hans-Peter
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Enhancing the distribution of Swedish tourism services on international markets: Possible export-ready criteria requisitioned by European tour operators2011Independent thesis Advanced level (degree of Master (Two Years))Student thesis
    Abstract [en]

    This paper identifies subjects which are relevant for Swedish suppliers of tourism services before approaching foreign markets. Most suppliers are micro, small or medium sized companies and use intermediaries, such as tour operators, for internationalization. The research considers the opinion of British and German tour operators, which require some criteria beforehand in order to simplify both the initialization and the development of cooperation. Destination marketing organizations (DMOs) are hereby the go-betweens since they not only represent small-scale suppliers on international markets, but also initiate first encounters between suppliers and tour operators. Suppliers need to provide DMOs with accurate information in order to ensure the best possible representation. After initializing collaboration, business relationships are sought to develop in order to facilitate long-term cooperation. Proper preparation forms therefore the base for strengthening the competitiveness of Swedish tourism prior approaching international markets. The enhancement of distributing Swedish tourism services on foreign markets appeared to be a profitable way to enable further growth, which is strongly limited on the domestic market. Increasing the export share therefore secures and further facilitates tourism’s valuable contributions to the Swedish economy.

  • 185.
    Gebert Persson, Sabine
    et al.
    Department of Business Studies, Uppsala University; CER, Department of Economic Sciences and Law, Mid Sweden University, Sundsvall.
    Lundberg, Heléne
    CER, Department of Economic Sciences and Law, Mid Sweden University, Sundsvall.
    Elbe, Jörgen
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    On the discursive contest of an international M&A relationship development process within financial services2014In: International Business Review, ISSN 0969-5931, E-ISSN 1873-6149, Vol. 23, no 6, p. 1064-1073Article in journal (Refereed)
    Abstract [en]

    The global liberalisation of national regulated financial services' sectors has opened up a wave of international mergers and acquisitions processes. To succeed with such processes, a positive relationship needs to be developed between involved parties. But actors within and outside involved companies in international mergers and acquisitions may have conflicting interests, not least because of national resistance to changes in domestic financial sectors. In order to study the discourse among such actors, this paper presents a theoretical view based on business relationships, highlighting the concept of legitimacy. The aim is to analyse how different actors communicate in and through the media, in order to legitimise their own actions or to delegitimise the actions of their opponents in the relationship development process. The empirical investigation is a longitudinal study of an acquisition process between two insurance companies from Sweden and South Africa. A discourse analysis shows that the relationship development process is not only a matter of rational arguments. It is rather a struggle between actors drawing on discourses that change over time, as a means to affect perceptions of legitimate behaviours to reach the preferred outcome.

  • 186.
    Gebert-Persson, Sabine
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Etablering av försäkringsverksamhet på utvecklingsmarknader (emerging markets)2008In: Nordisk Försäkringstidskrift (NFT), ISSN 2001-1741, Vol. 89, no 3, p. 221-229Article in journal (Other academic)
    Abstract [sv]

    Flera försäkringsbolag har under åren expanderat genom att etablera verksamheter utomlands. I samband med att järnridån föll i början 1990-talet var det flera försäkringsbolag och banker som såg möjligheter med att gå in på dessa tidigare relativt oexploaterade marknader. Att gå in på en sk. emerging market, dvs. en marknad som är i snabb expansion, kan verka lockande och många gånger kan det även verka enkelt att etablera sig på denna typ av marknad men pga. att det är utvecklingsmarknader är det många faktorer som behöver vägas in. En av slutsatserna som drogs i en studie av tre försäkringsbolag som under samma period etablerade sig i Polen visade att en etablering ofta tar längre tid och kräver mer resurser än vad bolagen initialt förutspått. Några av förklaringarna till detta är icke-existerande distributionskanaler och att de institutionella ramarna starkt bidragit till att försvåra processen.

  • 187.
    Gebert-Persson, Sabine
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Camilla, Steinby
    Networks in a protected business context: Licenses as restraints and facilitators2006In: Industrial Marketing Management, ISSN 0019-8501, E-ISSN 1873-2062, Vol. 35, no 7, p. 870-881Article in journal (Refereed)
    Abstract [en]

    Taking the network approach developed in the Nordic countries as a point of departure (cf. Håkansson, H. and Snehota, I. (1989); Turnbull, P., Ford, D., and Cunningham, M. (1996)) this paper seeks to explore how firms and networks are affected by high involvement by governmental authorities. A special focus is given to the regulating instrument of licenses. In two case studies of protected industries, the pharmacy and insurance industry, we find that licenses are restrictions but also facilitators for relationships and networks. Licenses render firms a certain degree of acceptance, define roles and positions in the network, and affects efficiency. Thus, although licenses can be seen as a restriction for firms it also becomes evident that they facilitate firms' activities related to operating and/or entering new markets.

  • 188.
    Gebert-Persson, Sabine
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Káptalan-Nagy, Enikö
    Understanding legitimacy in the foreign market entry process2009In: International Journal of Business Environment, ISSN 1740-0597, Vol. 2, no 4, p. 453-467Article in journal (Refereed)
    Abstract [en]

    From a network perspective, entering a foreign market is seen as establishing relationships across borders. In this article, however, it is argued that apart from and/or along with developing relationships, it is vital to consider how the entrant firm understands what is perceived as legitimate. The purpose, therefore, is to develop the research on foreign market entry processes by focusing on the entrant firm’s understanding of host country actors’ expectations on its behaviour, providing legitimacy to the entrant firm. It is proposed that the foreign market entry process is affected by the degree of internationalisation in the home market network, the structure of the host country network, and the coercive, as well as the normative pressures. One implication is that an entrant firm must understand the correspondence between its interpretations and the host country’s real expectations.

  • 189.
    Gebert-Persson, Sabine
    et al.
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Lundberg, Heléne
    Andresen, Edith
    Interpartner legitimacy in regional strategic networks2011In: Industrial Marketing Management, ISSN 0019-8501, E-ISSN 1873-2062, Vol. 40, no 6, p. 1024-1031Article in journal (Refereed)
    Abstract [en]

    Our aim is to add to the knowledge on a network level, focusing on if, and how, interpartner legitimacy affects the success or failure of network formation and development processes. Existing network theories and research tend to focus on resource exchange rather than on how actors perceive each other in terms of being legitimate or not. The purpose of the article is to analyze the interpartner legitimacy's in?uence on the formation and development processes of regional strategic networks (RSNs) from a network level. Two Swedish cases are discussed in terms of pragmatic, moral and cognitive interpartner legitimacy. The cases and the following discussion illuminate that interpartner legitimacy is important to incorporate into the analytical model if we wish to understand the processes of negotiations on the rules and norms which set the possibilities for survival of multi-actor interactions.

  • 190.
    Gheliji, Elham
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Human Resource Management Strategies in Hospitality Industry: Employees’ competence, attitude, behavior and organizational operation (management perspective)2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The current study demonstrates human resource strategies in hospitality industry (Hotel segment) and its impact on employee competencies and skills. The human resource management enhances employee performance and their credibility to maximize overall firm goals in hotel segment. Employees with level of attitude and behavior provide best services and performances. In this regard, service managers need to support and improve their employees’ skills and competencies related to the organization structure and strategy. Therefore, it is necessary for organization to have strong human resource management strategies to optimize the employees’ competencies and performance which drives higher organizational productivity.

    The research question of this thesis is how managers perceive that human resource management strategies influence on employees’ skill and competence in the hotel segment of Gothenburg?

    The data collection indicates that different human resource strategies executed to sustain employee roles and responsibilities. Various human resource strategies should implement to achieve valuable outcomes contributing to employees’ satisfaction and organization performance. Training practices, recruitment and selection, compensation and incentive practices, performance management and job design are essential human resource strategies which are identified in this research study.

    The thesis applies qualitative approach. Empirical data are collected through structured interviews. Moreover, the interactive model is used to analyze the collected empirical data.

  • 191. Gidhagen, Mikael
    et al.
    Gebert-Persson, Sabine
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Determinants of digitally instigated insurance relationships2011In: International Journal of Bank Marketing, ISSN 0265-2323, E-ISSN 1758-5937, Vol. 29, no 7, p. 517-534Article in journal (Refereed)
    Abstract [en]

    Purpose – The purpose of this paper is to develop a conceptual model for explaining insurance customers' intentions towards using the internet as a channel for communication and interaction with insurance companies by integrating Technology Acceptance Model (TAM) and trust. Design/methodology/approach – The paper seeks to conceptually develop an integrated framework for studying and measuring the perceptions of customers towards using the internet as a source of communication and interaction. The TAM model is taken as a point of departure where trust and trustworthiness, being essential in insurance relationships, have been included in the model. Trust is divided into perceived competence, perceived benevolence and perceived integrity, which in turn affect whether the customer will find the firm trustworthy or not. A second dimension that is developed in this paper is the disposition to trust, which is defined as a customer-related factor. This disposition to trust is in turn affected by the customer's internet knowledge and product knowledge. Findings – The paper contributes by developing the model for understanding and explaining factors that affect customers' attitudes and intentions towards on-line interactions. By emphasizing internet-, customer- and Ffrm-related factors, it would arguably be possible to explain factors that affect trust, and trustworthiness, as well as the customer's attitudes towards the organization and the communication and distribution channel while also integrating the customer-specific factors. Research limitations – The model developed in this paper is conceptual and needs to be tested empirically. Originality/value – The findings of this paper will serve as a basis for further research aiming at answering the research question on what factors affect customers' attitudes towards using the internet as an interface within the financial services sector. It also contributes to practices by identifying and defining factors that can affect trust in relationships as well as the choice of communication and distribution channels depending on customers' attitudes.

  • 192.
    Golkhari Baghini, Amir
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Small firms and social media Contributions: Contributions of using Facebook as a social media in promotion mix for small firms A single case study: Pizza Express2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The internet and development of internet-based application such as social media and digital technologies changed the way of marketing communication. The emergence of social media provides the opportunity for firms to communicate with their customers in a two ways and interactive communication. There is a need for companies to adapt their marketing communication strategies to the technology development. Therefore the purpose of this research is to explore the contributions of using Facebook as a social media platform in promotion mix for small firms in local market.

    In this research a single case study; Pizza Express as a Swedish small firm has been studied in 21 days. The researcher applied mixed model approach to collect data. In order to collecting quantitative data, Facebook insight has been applied and qualitative data has been collected by the author. It should be mentioned as the author is the small firm’s owner therefore all findings are valid and accurate. Also it should be considered that as this research is a single case study research so the findings cannot be generalized and applied for all cases.

    All the data has been analyzed by applying existed theories and the models to guide the research to answer research question. In this research, new communication model by Mangold and Faulds (2009) has been used to understand how Facebook can be applied in promotion mix then Murdough (2009) social media measurement process has been considered to choose the right metrics and tools for collecting data. Then Grönoors (2004) interaction and communication model helped the author to analysis the findings.

    The results of the research showed that the small firm by using Facebook as a social media platform in promotion mix can increase brand awareness and reputation, generate word-of-mouth communication, improves customer relationship by communicating with customers and resolving their problems and uncertainties. Also using Facebook provides a knowledge platform that helps the small firm to shape and design its products and services in a way to meet its customers’ satisfaction. In the other hand the results showed that using Facebook in order to have an immediate short-term transaction was not cost efficient. Also, as customers have the opportunity to express themselves, there is a risk for small firms if they generate negative word-of-mouth which jeopardizes small firms’ brand and reputation.

  • 193.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Altruism and Normative Economics2001Report (Other academic)
  • 194.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Cost-Benefit Analysis and Valuation of Health Care1998In: Value assumptions in economic theory / [ed] Grenholm, Carl-Henric; Helgesson, Gert, Uppsala: Uppsala University , 1998, p. 29-80Chapter in book (Other academic)
  • 195.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Det ekonomiska välfärdsbegreppet2001In: Vår tids ekonomism, Umeå: Boréa bokförlag , 2001, p. 33-56Chapter in book (Other academic)
  • 196.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Effektivitet i ekonomisk analys1993Book (Other academic)
  • 197.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Effektivitetsförluster av skatter: De vanliga måtten är irrelevanta och leder till systematiska överskattningar2006In: Tidskrift för politisk filosofi, ISSN 1402-2710, Vol. årg. 10, no 3, p. 7-36Article in journal (Refereed)
  • 198.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Efficiency for Rational Fools?: The Pareto Principle and the Isolation Bias2000In: Efficiency, justice, and stability : ethical perspectives in economic analysis and practice / [ed] Grenholm, Carl-Henric; Helgesson, Gert, Uppsala: Uppsala University , 2000, p. 11-35Chapter in book (Other academic)
  • 199.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Individuella preferenser för offentlig sjukvård2002In: Tidskrift för politisk filosofi, ISSN 1402-2710, Vol. 2002, no 3, p. 33-57Article in journal (Refereed)
  • 200.
    Granqvist, Roland
    Dalarna University, School of Technology and Business Studies, Business Administration and Management.
    Prioriteringar inom sjukvården1998In: Etik och ekonomi / [ed] Grenholm, Carl-Henric; Helgesson, Gert, Uppsala: Uppsala University , 1998, p. 99-108Chapter in book (Other academic)
1234567 151 - 200 of 476
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