Open this publication in new window or tab >>2025 (English)In: Ekphrasis: Images, Cinema, Theory, Media, ISSN 2067-631X, Vol. 33, no 1, p. 70-84Article in journal (Refereed) Published
Abstract [en]
This article examines the interplay of word and image in environmental communication through the lens of Swedish nature photography, focusing on the exhibition Vinnare och förlorare i svensk natur (Winners and Losers in Swedish Nature) by the Swedish Association for Nature Photographers. The study contrasts this contemporary exhibition with Arne Schmitz’s 1977 photographic essay Landskap i förvandling (Landscapes in Transformation), highlighting divergent strategies in combining visual and textual elements to convey environmental messages. Drawing on W. J. T. Mitchell’s theories of image-text relations, the article critiques the exhibition’s reliance on aesthetically captivating close-ups of individual animals, which, while emotionally engaging, risk undermining the intended message about biodiversity and ecological interdependence. The accompanying texts, though informative, are often relegated to a secondary role, creating a dissonance between visual and verbal narratives. In contrast, Schmitz’s work exemplifies a more integrated and pedagogically effective approach, where images and texts mutually reinforce a critical environmental perspective. The article argues for a reconsideration of the conventional division of labor between image and word in environmental media, advocating for more cohesive strategies that align aesthetic appeal with ecological urgency.
Keywords
Environmental communication, nature photography, image-text relationship, biodiversity, visual rhetoric, documentary photography, media aesthetics
National Category
Art History
Research subject
Forskargrupp/Seminariegrupp, Audiovisuella seminariet
Identifiers
urn:nbn:se:du-51418 (URN)10.24193/ekphrasis.33.5 (DOI)001546412800005 ()2-s2.0-105013968182 (Scopus ID)
2025-10-082025-10-082025-10-31Bibliographically approved