Dalarna University's logo and link to the university's website

du.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • chicago-author-date
  • chicago-note-bibliography
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Föreningskultur, Kommersialiseringen & 51-procentsregeln
Dalarna University, School of Culture and Society.
Dalarna University, School of Culture and Society.
2021 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Leading organizations and elite football clubs' perspectives on Swedish football's club culture and club structure (English)
Abstract [sv]

Svensk fotboll har en starkt rotad föreningskultur som bygger på ideellt engagemang,amatörmässiga ideal och demokrati. Under lång tid har dock fotbollen i stort genomgått enkommersialiseringsprocess där elitfotbollen allt mer styrs som företag och ekonomi blir alltviktigare. Detta har skapat en debatt kring 51-procentsregeln som hindrar privata investerare från attköpa upp svenska klubbar. Supportrarna värnar om denna regeln och under tidigt 10-tal var fråganom en avreglering uppe i Riksidrottsförbundets stämma men supportrarna protesterande och regelnblev kvar.Supportrarnas åsikt i frågan framkommer därmed tydligt vilket leder oss in på vårt syfte. Vi vill tareda på hur ledande organisationer inom svensk fotboll och svenska elitfotbollsklubbar ser på densvenska föreningskulturen och den svenska föreningsstrukturen, samt vad de anser att de finns förkonsekvenser med att ha kvar respektive häva 51-procentsregeln. För att genomföra studien har detgjorts totalt sju stycken intervjuer, med fem klubbchefer i svenska elitfotbollsklubbar och envardera med representanter från Riksidrottsförbundet och Svensk Elitfotboll.Studien har gett oss tydliga svar på vad dessa respondenter har för åsikter kring den svenskaföreningskulturen och 51-procentsregeln men även kring den svenska fotbollsstrukturen. Detframkommer i studien kritik till den svenska strukturen och även hanteringen av pandemin ochflertalet respondenter kräver förändringar. Studien hoppas kunna bidra med att vara ett underlag försådana eventuella förändringar samt hoppas vi, kunna öka förståelsen för olika aktörers perspektiv ihögst aktuella frågor.

Abstract [en]

Swedish football has a strongly rooted club culture based on non-profit involvement, amateurishideals and democracy. During a long time, however, football has largely undergone acommercialization process in which elite football is increasingly controlled as a company and theeconomy is becoming increasingly important. This has created a debate about the 50+1 rule thatprevents private investors from buying Swedish clubs. The supporters care about this rule andduring the early 10s the question of a deregulation was up in the Swedish Sports Confederationsmeeting but the supporters protested and the rule remained.The supporters' opinion on the issue is thus clear, which leads us into our purpose. We want to findout how leading organizations in Swedish football and Swedish elite football clubs view theSwedish club culture and club structure, as well as what consequences they believe exist ofretaining and removing the 50+1 rule, respectively. To conduct the study, a total of seven interviewswere conducted, with five club managers in Swedish elite football clubs and one each withrepresentatives from the Swedish Sports Confederation and Swedish Elite football.The study has given us clear answers to what opinions these respondents have about the Swedishclub culture and the 50+1 rule, but also about the Swedish football structure. The study revealscriticism of the Swedish structure and also how the pandemic has been handled and mostrespondents demands changes in the structure. The study hopes to be able to contribute as a basisfor such possible changes and we hope, to be able to increase the understanding of different actors'perspectives on highly current issues.

Place, publisher, year, edition, pages
2021.
Keywords [en]
Football fans, Club culture, Club structure, Non-profit organizations, Commercialization, Organization culture, Swedish football, 50+1 rule.
Keywords [sv]
Fotbollssupportrar, Föreningskultur, Ideella föreningar, Kommersialisering, Organisationskultur, Svensk fotboll, 51-procentsregeln
National Category
Business Administration
Identifiers
URN: urn:nbn:se:du-37673OAI: oai:DiVA.org:du-37673DiVA, id: diva2:1578582
Subject / course
Business Administration and Management
Available from: 2021-07-06 Created: 2021-07-06 Last updated: 2025-10-09

Open Access in DiVA

fulltext(469 kB)2531 downloads
File information
File name FULLTEXT02.pdfFile size 469 kBChecksum SHA-512
51638b3b42b0357b51c54affcf4206f7c3c19bfbc456a52387cfe08fea648c9fdee2343df2d54217a18ad5153ab49feae05236cb55c50d85e553d74d501ddf02
Type fulltextMimetype application/pdf

By organisation
School of Culture and Society
Business Administration

Search outside of DiVA

GoogleGoogle Scholar
Total: 2541 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 1957 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • chicago-author-date
  • chicago-note-bibliography
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf